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WorksheetsDigital Marketing 1
Total questions: 5
Worksheet time: 5mins
You are carrying out keyword research for your product or service. You have picked a topic to research, brainstormed and now have 10 keywords around the topic. Following best practice, what is the next step to successful keyword research?
Think of closely related keyword
Review keyword value
Explore other relevant topics
Prioritize keywords
Which of the following are benefits of keyword research. Choose TWO of the following
Omit keywords with low search volume
Gain insight into the typical age profile of visitors
Target keywords in the right language for audience
Target keyword that are within your reach
Identify market opportunities, developing and testing creative concepts, creating media strategy and setting budget and approval are all activities involved in which marketing function.
Choose one of the following
Analysing and Optimization
Planning
Awareness
Conversion
You are researching your competitor's target market to find put how active their community is and what their audience is saying about their brand. What tool or source of information is best suited to provide this competitive insight?
Content Analysis
Social Media
Search rankings
Competitors assets
What are the benefits of social media marketing
Choose TWO of the following :
It offers flexibility in terms of creative content
It allows marketers to spend more time analyzing their campaign data
It allows marketers to monitor competitor campaigns more closely
It can yield a higher ROI than other marketing channels
