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IKEA Commitments and Mandatories

Total questions: 12

Worksheet time: 7mins

Name
Class
Date
1.

What is the main purpose of the IKEA commitments?

a)

To ensure consistency

b)

To create a common framework

c)

To define what we stand for

d)

To stand out from the competition

e)

All of the Above

2.

The IKEA mandatories are _________________ of what to achieve so we can live up to the IKEA commitments.

a)

framework, process

b)

goals, objectives

c)

concrete, measurable statements

d)

rules, guidelines

3.

What is the mandatory minimum number of home furnishing articles (set by IKEA of Sweden) that IKEA standard stores must offer?

a)

7,000

b)

7,200

4.

Range grouping makes it easy to find what you are looking for and get a clear overview but what is the starting point for grouping the IKEA range?

a)

Colour

b)

Material

c)

Function

d)

Style

e)

Price

5.

Which of these services is not part of the core service product range?

a)

Sewing

b)

Delivery (with and without picking)

c)

Assembly

d)

Kitchen planning

e)

Installation

6.

When was the first IKEA catalogue launched?

a)

1948

b)

1959

c)

1951

7.

Which of the following do not reflect our Swedish heritage?

a)

Play facilities

b)

Room Settings

c)

Product Names

d)

Food Experience

e)

Brand colours

8.

What sets room settings, vignettes, and homes apart from other range presentation media?

a)

They have walls.

b)

They show products from different areas of the store together.

c)

They show coordination of products.

d)

They show products in function.

e)

All of the above.

9.

Only Lowest Price/BTI products can be used in complete price solutions.

a)

False

b)

True

10.

IKEA customer guidance is not relevant for people who visit us very often.

a)

True

b)

False

11.

There are (a)   IKEA Commitments.

12.

There are (a)   IKEA Mandatories.