Americans bought more goods with the higher wages they earned. Advertising encouraged buying-- especially labor saving goods

Celebrities on radio, film, and in advertising. New dance moves and free time activities.

Making many goods in a short amount of time. Enhanced by the creation of the assembly line.

In the 1920s, tension between new immigrants, African Americans, and groups like the KKK began to rise.

The outlaw of the production of alcohol in the US.

First self service grocery store in the US. Founded by Clarence Saunders of Memphis, TN.

Buying goods without having the money right then-- must pay back over time.

First affordable car that most Americans could own. Built by Henry Ford. Came in one color: black.

1920s women that enjoyed more freedom (working outside of the home, smoking/drinking in public).