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Worksheets

Advertising Vocabulary

Total questions: 61

Worksheet time: 31mins

Name
Class
Date
1.

Products are presented as special and _____, like there are no others like them in the world

a)

unique

b)

uniqueness

c)

gimmick

d)

gimmicky

2.

It's a good idea to ______ your product with a set of values. Sony = honesty, for example

a)

align

b)

alignment

c)

resonate

d)

potentially

3.

Dressing as a hamburger to advertise your restaurant will get attention but it is a little ______ .

a)

gimmicky

b)

gimmick

c)

innovation

d)

innovative

4.

Some companies use _________ topics that people disagree about to gain publicity.

a)

publicise

b)

publicity

c)

controversial

d)

controversially

5.

Your _______ is the opinions people have about you.

a)

publicise

b)

reputation

c)

publicity

d)

reputable

6.

A plan

a)

A tearjerker

b)

A strategy

c)

A mood

d)

An illustration

7.

The popularity of Christmas commercials in the UK _______ how important Christmas is.

a)

features

b)

consumes

c)

illustrates

d)

campaigns

8.

A situation that is scary and makes you nervous is...

a)

tearjerker

b)

ultimately

c)

daunting

d)

aligned

9.

_______ : The ability to share and understand the feelings of others.

a)

gimmick

b)

buzzword

c)

empathy

d)

encouragement

10.

Many students eagerly _______ the last day of term.

a)

resonate

b)

innovate

c)

demonstrate

d)

anticipate

11.

Advertisers often try to create a particular ____ or feeling.

a)

innovation

b)

mood

c)

moody

d)

innovatively

12.

An advertisement (or any entertainment) which makes you cry is called

a)

an innovation

b)

a gimmick

c)

a tear-jerker

d)

a mood

13.

Which of these is NOT a synonym

a)

wise

b)

insightful

c)

intelligent

d)

unique

14.

Which of these is NOT a synonym

a)

illustrate

b)

show

c)

explain

d)

feature

15.
a)

slogan

b)

logo

c)

gimmick

d)

buzzword

16.

a)

logo

b)

slogan

c)

buzzword

d)

publicity

17.

Advertisers create commercials --> (Passive)

a)

Commercials create advertisers.

b)

Commercials are created.

c)

Creations are advertised.

d)

Advertisers are created.

18.

Nike ______ themselves with Black Lives Matter when they chose Colin Kaepernick

a)

innovation

b)

ultimately

c)

moodily

d)

aligned

19.

Which is NOT a synonym

a)

consumer

b)

customer

c)

buyer

d)

campaigner

20.

Something which has a deep, emotional effect on you: It ___

a)

features

b)

encourages

c)

resonates

d)

advertises

21.

Promote

a)

To make something more well-known by people

b)

A kind of commercial

c)

A face of a company

d)

Very difficult

22.

Controversial

a)

Something which makes people disagree

b)

A large advertisement in the street

c)

A person who represents a company

d)

To achieve your goal

23.

To Sponsor

a)

To make something original and new

b)

A strong point of a product

c)

To give money so you can get advertising

d)

Something that makes you think

24.

Persuade

a)

To try to change someone's opinion

b)

A commercial on the internet

c)

The head of an advertising company

d)

A campaign to make a product more well-known

25.

Promotion

a)

A campaign to make a product more well-known

b)

To make a product more well-known

c)

An idea that makes you think

d)

Advertising on television

26.

Billboard

a)

To make something very creative

b)

The face of a company

c)

An organised way to promote a new product

d)

A large advertisement on the street

27.

Campaign

a)

A difficult decision

b)

An organised way to promote a new product

c)

An advertising company that gives money to get advertising

d)

A person who is good at making decisions

28.

Creator

a)

Good at making things

b)

To make something new

c)

A person who makes something

d)

To make something in a creative way

29.

Representative

a)

The face of a company

b)

A creative commercial

c)

To show the strengths of a product

d)

A short commercial

30.

Slogan

a)

A short phrase to describe a product

b)

A person who works in advertising

c)

To achieve your goal

d)

To change someone's opinion

31.

To catch (someone's) eye

a)

To get people's attention

b)

A commercial that makes people disagree

c)

The music in a commercial

d)

The name of an advertising company

32.

Provocative

a)

Makes people think

b)

makes people disagree

c)

An advertisement in a magazine

d)

A short phrase used to describe a product

33.

Decisively

a)

To choose between different choices

b)

A conclusion reached after thinking

c)

To do something in a decisive way

d)

A person who finds it easy to choose quickly

34.

Strength

a)

The positive points of a product

b)

To try to change someone's mind

c)

Something that makes people think

d)

A goal that has been achieved

35.

differentiate

a)

To be able to see the difference between two things

b)

A person who makes a big change

c)

The final plan for an advertising campaign

d)

An actor who works in commercials

36.

Representative

a)

The face of a product or campaign

b)

To choose between difficult decisions

c)

To set yourself goals

d)

The music in a commericla

37.

Jingle

a)

A large commercial on the street

b)

To create a product

c)

The music in a commercial

d)

Doing things in a successful way

38.

Benefits

a)

The good things a person can receive from a product

b)

To get someone's attention

c)

A popular product

d)

To make people disagree

39.

creatively

a)

To do things in a new, original way

b)

A new invention

c)

To make something new, original

d)

A person who makes things

40.

logo

a)

A kind of commercial

b)

A person who works in advertising

c)

A symbol used to identify a product

d)

An organised way to promote a new product

41.

Relax your brain for a while and draw

42.

Take a breath and relax

43.

Self-aware____ is a significant character strength.

a)

ment

b)

ness

c)

tion

d)

ance

44.

These words come at the start of clauses or between clauses. They join clauses together.

a)

connective

b)

clause

c)

Collaboration

d)

conjunction

45.

-ism, -ment, and -tion are usually at the end of ______

a)

verbs

b)

nouns

c)

adjectives

d)

adverbs

46.

You can usually make an adverb by adding "ly" to _____

a)

a noun

b)

an adjective

c)

an adverb

d)

a verb

47.

Which is NOT the same?

a)

Nevertheless

b)

On the other hand,

c)

However,

d)

As a result,

48.

Which is NOT the same?

a)

Additionally,

b)

Moreover,

c)

Furthermore,

d)

In Contrast,

49.

Which is NOT the same?

a)

Thus,

b)

As a consequence,

c)

Therefore,

d)

Furthermore,

50.

How is the Quiz going?

a)

It has been wonderful!

b)

I am liking it, I guess

c)

I mean, it's OK.

d)

Wait, what quiz? What's happening?

51.

Which one is the noun?

a)

Achieve

b)

Appeal

c)

Achievement

d)

Appealing

52.

Relax.

53.

The restaurant was designed by a well-known architect

a)

Non-defining relative clause

b)

Present Perfect

c)

Passive

d)

Gerund

54.

The adjective

a)

Influence

b)

Influential

c)

Influentially

d)

Influencer

55.

Take a 10 second break to draw and look at this otter.

56.

Hurricanes and tornadoes have some similarities but many differences

a)

Simple sentence

b)

compound sentence

c)

complex sentence

57.

Volcanoes can be predicted whereas earthquakes are unforeseeable

a)

Simple sentence

b)

compound sentence

c)

complex sentence

58.

The number of wildfires has been increasing because of global warming.

a)

Present Simple

b)

Present Continuous

c)

Present Perfect

d)

Future

59.

If a text discusses more than one topic, it is probably

a)

chronological

b)

problem & solution

c)

compare & contrast

d)

descriptive

60.

Which sentence is a passive sentence?

a)

The earthquake was predicted

b)

The scientists found a chemical

c)

The actor forgot her line

d)

The car drove into a tree

61.

This is an accurate map of the world.

a)

Yes, it is.

b)

No, it isn't

c)

Is this a trick question?

d)

Nobody knows