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RETAIL MGT-QUIZ 1

Total questions: 10

Worksheet time: 8mins

Name
Class
Date
1.

He said that retailing includes all activities in selling goods or services to the final consumers for personal, non-business use.

a)

Sam Walton

b)

Phillip Kotler

c)

FW Taylor

d)

Adam Smith

2.

A retailer sell raw materials.

a)

True

b)

False

3.

Examples of a Merchandised based.

a)

Convenience Store, Postal Orders, Banks

b)

Franchises, Chain Stores, Direct Sales

c)

Factory Outlets, Hypermarket, Specialty Stores

d)

Email Order, Car Rentals, Cooperative Stores

4.

It refers to when multiple outlets are under common ownership.

a)

Franchises

b)

Chain Stores

c)

Hypermarket

d)

Convenience Store

5.

This store target consumers who want to make quick and easy purchases.

a)

Supermarket

b)

Hypermarket

c)

Convenience Store

d)

Chain Store

6.

These are one-stop shopping retail stores with at least 3000 sq.ft. selling space, out of which 35% space is dedicated towards non-grocery products.

a)

Hypermarket

b)

Supermarket

c)

Franchises

d)

Convenience Store

7.

What is service retailing?

a)

Can be stored in outlet while retailing.

b)

Timeliness and nature of people involved are crucial factors in the success.

c)

Ownership of the purchased product can be transferred from owner to consumers after transactions.

d)

Can be standardized.

8.

Which best describe wholesale?

a)

has to work on attracting customers, managing selling space, employee’s salaries

b)

are sold to the customers directly

c)

sells the products by adding profit margin hence the cost of product increases

d)

has a direct contact with the manufacturer.

9.

It is the degree at which the customer is pleased after purchasing and using a product or availing a service and going to the same retailer or service provider.

a)

Consumerism

b)

Consumption

c)

Customer Satisfaction

d)

Empowered Consumers

10.

It is planning, executing and controlling of the procurement and movement of material and resources on some beneficial purpose

a)

Logistics

b)

Switching Costs

c)

Retail

d)

Supply Chain Management