WorksheetsLesson 1-10 A level business edexcel marketing
Total questions: 15
Worksheet time: 3mins
The demand curve (line) slopes
from the top right to the bottom left
from the top left to the bottom right
Which are complementary goods ?
A successful advert for a product will :
shift its demand curve to the right
shift its demand curve to the left
have no effect on demand
Which shift below shows a decrease in demand ?
Which products below are substitute goods ?
Factors affecting demand = Tastes (trends), complements, substitutes and i...............
inputs
imports
inserts
income
Which airline has the competitive advantage of a low price ?
The USP of Dysons fan :
it is blue
it is electric
it is bladeless
it is round
The image shows A.........V.........
artificial vanilla
added value
added vermicelli
arctic version
Cost to make = 80p Selling price = £2.30
Added value = £3.10
Added value = £1.84
Added value = £0.80
Added value = £1.50
Which brand is older ?
the can on the left
the can on the right
image relates to quantitative market research
image relates to qualitative market research
Caused by :
using a large sample
clear understandable questions
using a small sample
above shows market share
above shows market growth
above shows market map
above shows market segments
image = Product orientation
image = Market orientation
