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WorksheetsChannel It Interactive Worksheet
Total questions: 10
Worksheet time: 8mins
Channels of distribution that involve the use of
intermediaries
agent
indirect distribution
channel of distribution
direct distribution
Channel used to reach small retailers; producer gives up selling responsibilities
Producer to wholesaler to retailer to consumer
Producer to agent to user
Producer to agent to wholesaler to retailer to consumer
Producer to agent to
retailer to consumer
The most common route for industrial goods
Producer to agent to user
Producer to the industrial user
Producer to retailer to consumer
Producer to agent to industrial distributor to user
Grower, provider, or manufacturer of goods or services
Producer
Consumer
Retailer
Wholesaler
Industrial goods channel used for items with low unit values; producer gives up selling responsibilities
Producer to agent to industrial distributor to user
Producer to agent to retailer to consumer
Producer to agent to wholesaler to retailer to consumer
Producer to agent to user
The path straight from the producer to consumer or industrial user
Agent
Direct distribution
Intermediary
Wholesaler
Channels of distribution
Paths, or routes, that goods or services take from the producer to the ultimate consumer or industrial user
Channel members operating between the producer and the consumer or industrial user to help in the movement of goods and services
People who personally use a good or service to satisfy their own wants
Intermediaries who help to move goods between producers and retailers by buying goods from producers and selling them to retailers
Items that will be consumed by the industrial user
Industrial goods
consumer goods
Channel used to reach large retailers; producer maintains selling responsibilities
Producer to retailer to consumer
Producer to an industrial user
Producer to agent to user
A business that buys goods/materials used to make other goods or in the operation of the business
Retailer
industrial user
Wholesaler
Agent
