Font size
WorksheetsOCR Business Using Market Research 2.2
Total questions: 10
Worksheet time: 5mins
Which is not a method of Primary Research
Survey
Observation
Focus Group
Government Report
What is not a outcome of Quantative Data market research?
Provides insights into trends
Data easy to analyse
Easy to compare data
Based on opinions and beliefs
What is not a outcome of Qualitative Data market research?
Useful for new product launches
Provides numerical data
Based on opinions and beliefs
Focus on customer needs wants and expectations
Which is not secondary market research?
Competitor ebsites
Census
Focus Groups
Newspapers
Select TWO true statements that relate to a sole trader. (Select two answers)
Sole traders have limited liability
Sole traders get to make all their own decisions about the business
Sole traders may find it harder to raise funds for the business
Sole traders usually get more holidays than partners or directors
Which of the following are types of limited company? (Select 2 answers)
Personal
Private
Public
Premier
Disadvantage of a Sole trader:
Expensive to create
Hard to employ people
Doesn't generate much profit
Unlimited liability
True or false: If a business has unlimited liability, the owners personal possessions are at risk if the business falls into debt.
True
False
Which of the following is an advantage of operating a large established business as a public limited company?
Shares can be sold to the public to raise additional finance
Financial accounts are published
Shares can only be sold to invited investors to raise finance
Owners have unlimited liability
