WorksheetsLive Discussion 2
Total questions: 8
Worksheet time: 4mins
True or False: Inbound marketing is where businesses aggressively pursue prospects and push out advertising.
a. True
b. False
Which of the following is NOT a stage in the buyer’s journey?
a. Awareness
b. Research
c. Consideration
d. Decision
True or false: A large percentage of consumers discontinue communications with a company due to their irrelevant promotions and messages
a. True
b. False
True or False: Having testimonials or a reviews page on your website is great for building credibility.
a. True
b. False
What is a CTA (Call To Action)? And should you have them on every page?
a. It is the next step a marketer wants its audience to take; Yes
b. It is the next step a marketer wants its audience to take; No
c. None of the above
True or False: You don’t need to define who your target audience is, you can advertise your product to everybody to achieve higher results.
a. True
b. False
True or False: Buyer personas embody the type of customer that gives you the most revenue, with the least opposition, over the longest period of time.
a. True
b. False
Who are target audiences?
a. The group of people to whom you direct a specific marketing asset or ad
b. The customers who you've had for 10+ years
c. Everybody is your target audience
d. Your family and friends
