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Industry and Company Analysis

Total questions: 25

Worksheet time: 1hrs 15mins

Name
Class
Date
1.

Which of the following best describes fundamental analysis?

a)

Analysis of past price action to determine future price movements

b)

Analysis based on fixed convictions

c)

Analysis of investor risk appetite

d)

Analysis of the forces that influence the economy

2.

How does PESTLE help your strategic development team?

a)

It helps you to identify the strengths of your company.

b)

It helps you to find solutions to problems, create marketing strategies, and stay ahead of your competition.

c)

It helps you to find the weaknesses of your company.

d)

It helps you to see how your company's financial well-being is affecting the environment.

3.

Competitive rivalry will be high if:

a)

The industry is fragmented

b)

There are a few strong players in the industry

c)

There is a high degree of differentiation

d)

The industry is in its infancy

4.

In Porter's Five Forces, the 'threat of new entrants' relates to:

a)

Barriers to entry

b)

Substitutes

c)

Switching costs

d)

Buyer power

5.

A substitute product or service is:

a)

A competitor's product or service

b)

An alternative way of meeting the same need

c)

A new entrant into the industry

d)

A less attractive way of meeting the same need

6.

Porter’s 5 Forces model helps to do what?

a)

analyze the potential attractiveness and profitability of specific company

b)

analyze the potential attractiveness and profitability of any start-up at any time

c)

analyze the potential attractiveness and profitability of specific industry

d)

analyze the potential attractiveness and profitability of IT start-ups

7.

What are the six elements of PESTLE?

a)

Peace, Elements, Search, Tape, Legal, and Environment

b)

Power, Environment, Science, Teaching, Legal, and Education

c)

Paper, Element, Savings, Trust, Labels, and Entry

d)

Political, Economic, Social, Technological, Legal, and Environmental

8.
A company’s strategic plan:
a)
maps out the company’s history.
b)
links the company’s financial targets to control mechanisms.
c)
outlines the competitive moves and approaches to be used in achieving the desired business results.
d)
all of these.
9.

An organisation carrying out its value chain activities at a cost lower than its competitors will enable the organisation to achieve:

a)

Differentiation Strategy

b)

Focus Strategy

c)

Hybrid Strategy

d)

Cost Leadership Strategy

10.
The most widely used tool for diagnosing the principle competitive pressures in a market is the:
a)
SWOT.
b)
Competitor Profiling.
c)
Five Forces Model.
d)
Market analysis.
11.

Tick the 3 Methods/ Approaches to Internal Analysis.

a)

Resource-based View.

b)

Research-based approach

c)

Value Chain Analysis.

d)

Supply-chain research.

e)

Functional Approach.

12.
Ikea (internationally) is an example of
a)
a low cost strategy
b)
A differentiated strategy
c)
a market segment focused differentiated strategy
d)
a market-segment cost-focused strategy
13.

A firm's ________ relates to its ability to create value for customers (V) while containing the cost to do so (C).

A) strategic position

B) industry effects

C) advantage of the marketplace

D) industry analysis

a)

A

b)

B

c)

C

d)

D

14.

Managers at Sandburg Real Estate are surprised to hear that interest rates are likely to remain low for the next six months. Which of the following is an implication of low interest rates?

A) Cost of capital for firms will be high.

B) Firms will invest less in future growth.

C) Economic growth rate will fall.

D) Consumer demand will increase.

a)

A

b)

B

c)

C

d)

D

15.

Which of the following statements about the industry life-cycle model is least accurate?

a)

The model is more appropriately used during a period of rapid change than during a period of relative stability.

b)

External factors may cause some stages of the model to be longer or shorter than expected, and in certain cases, a stage may be skipped entirely

c)

Not all companies in an industry will experience similar performance, and very profitable companies can exist in an industry with below average profitability

16.

Industry consolidation and high barriers to entry most likely characterize which life-cycle stage?

a)

Mature

b)

Growth

c)

Embryonic

d)

Shakeout

e)

Decline

17.

Which of the following statements about company analysis is most accurate?

a)

The complexity of spreadsheet modeling ensures precise forecasts of financial statements.

b)

The interpretation of financial ratios should focus on comparing the company’s results over time but not with competitors.

c)

The corporate profile would include a description of the company’s business, investment activities, governance, and strengths and weaknesses

d)

All are correct

18.

With respect to competitive strategy, a company with a successful cost leadership strategy is characterized (Check all that applies)

a)

a low cost of capital.

b)

gain market share.

c)

the ability to offer products at lower prices than competitors.

d)

the ability to take more profit than competitors.

19.

If the technology for an industry involves high fixed capital investment, then one way to seek higher profit growth is by pursuing:

a)

economies of scale.

b)

diseconomies of scale.

c)

removal of features that differentiate the product or service provided.

d)

economies of scope.

e)

product differentiation

20.

11) The price of prescription medicine is high, partly because when someone is sick there is no real alternative to buying medicine if they want to get better. Which of Porter's five forces explains how this aspect of the prescription medicine industry helps keep profitability high?

a)

A) Rivalry Among Existing Firms

b)

B) Threat of New Entrants

c)

C) Threat of Substitutes

d)

D) Bargaining Power of Buyers

e)

E) Bargaining Power of Suppliers

21.

Porter’s 5 Forces model helps to do what?

a)

analyze the potential attractiveness and profitability of specific company

b)

analyze the potential attractiveness and profitability of any start-up at any time

c)

analyze the potential attractiveness and profitability of specific industry

d)

analyze the potential attractiveness and profitability of IT start-ups

22.

A competitor analysis is a detailed analysis of a firm’s competition. There are three approach to analysis your competitor. There are ______ (follow the correct steps)

a)

Identify competitor, identify source of competitive intelligence and complete competitive analysis grid

b)

identify source of competitive intelligence, Identify competitor, and complete competitive analysis grid

c)

identify source of competitive intelligence and Identify competitor

d)

Identify competitor and complete competitive analysis grid

23.

What are the benefits of industry analysis? [Check all that applies]

a)

understanding a company’s business and business environment

b)

identifying active equity investment opportunities

c)

formulating an industry or sector rotation strategy

d)

portfolio performance attribution

e)

High Profitability

24.

Which of the following is least likely to involve industry analysis?

a)

Sector rotation strategy

b)

Top-down fundamental investing

c)

Tactical asset allocation strategy

d)

fundamentals and/or business-cycle conditions

25.

Which of the following factors would most likely be a limitation of applying business-cycle analysis to global industry analysis?

a)

Some industries are relatively insensitive to the business cycle

b)

Correlations of security returns between different world markets are relatively low.

c)

One region or country of the world may experience recession while another region experiences expansion.

d)

all are possible.