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Pricing Strategy

Total questions: 10

Worksheet time: 2mins

Name
Class
Date
1.

Which statement best describes "Price"?

a)

The cost of producing items

b)

The amount customers are charged for items

c)

The profit earned from selling items

2.

Creating an image for a product in the customer's mind is called:

a)

Advertising

b)

Labeling

c)

Positioning

d)

Distributing

3.

Which of the following is a blending of the product, price, distribution (place), and promotion used to reach a target market?

a)

Marketing Mix

b)

Marketing concept

c)

Marketing Strategy

4.

Why Nike shoes so EXPENSIVE? pick the best answer.

a)

NIKE looks great for all casual activities

b)

Runners run smoothly when wearing this type of shoes

c)

Nike has cutting -edge technology you won't find anywhere else

d)

Nike is famous that why there are expensive

5.

In setting your pricing strategy, we must NOT more focus on...

a)

PROFIT

b)

COST OF MATERIALS

c)

CUSTOMER

d)

COMPETITORS

6.

What do we mean A strategic objectives in setting our price?

a)

Serve as a Blueprint to our business

b)

a sort of business plan

c)

an action to fulfill to our desired outcomes

d)

unintended plan for your business

7.

What do you call a conditions in the market that influence over price?

a)

number of buyers

b)

number of sellers

c)

number of products

d)

depends on the situation

8.

As a future marketer, what would be your first priority in setting your prices.

a)

Product quality

b)

Product cost

c)

overall cost

d)

more profit

9.

This activity will help you to tell your customer about the product

a)

Planning Promotional

ads

b)

Marketing

c)

Pricing

d)

Label your product

10.

Can you guess the exact price of this product?

total cost= 250.00

mark-up 15%

selling price= ????

a)

212.50

b)

287.50

c)

1,600.00

d)

265.00