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Worksheets

Value PST Day 2

Total questions: 18

Worksheet time: 14mins

Name
Class
Date
1.

Select ALL methods to create a campaign on Facebook Fanpage?

a)

Boost a post

b)

Click on Promote Page button

c)

Go to Ad Center to manage and create a campaign

d)

Go to Page Settings to set up a new campaign

2.

How to create a campaign for Instagram? Select ALL

a)

Boost an Instagram post on IG app

b)

Boost an Instagram post on Facbook page

c)

Create a campaign on Ads Manager

3.

Choose ALL methods to define audience on IG app?

a)

Automatic

b)

Manually target

c)

Saved audience

d)

Custom audience and Lookalike audience

4.

Select ALL campaign objectives available on IG app?

a)

More profile visits

b)

More website visits

c)

More messages

d)

More engagement

5.

Where can you set up Automated Responses in desktop?

a)

Page Settings > Messaging

b)

App - Message Thread > Name of Sender > “Notes” on bottom

c)

Inbox > Automated Responses

d)

Desktop - Inbox > Message Thread > Notes on right bar

6.

Instagram Direct is not included in the conversational commerce for Facebook

a)

TRUE

b)

FALSE

7.

Advertisers will not be able to create ads that click to Whatsapp.

a)

TRUE

b)

FALSE

8.

You need to connect a Facebook Page in order to create ads for Whatsapp.

a)

TRUE

b)

FALSE

9.

This solution can help businesses adopt inbox tools and features that enable them to efficiently and effectively manage messages from customers, priming them to set up ads that click to message as they will be ready to manage increased inbound messages.

a)

Whatsapp for Business

b)

Inbox Management

c)

Structure for Scale

d)

Messenger ads

10.

Where can you set up Automated Responses in desktop?

a)

Page Settings > Messaging

b)

App - Message Thread > Name of Sender > “Notes” on bottom

c)

Inbox > Automated Responses

d)

Desktop - Inbox > Message Thread > Notes on right bar

11.

With the ____ objective, conversations with new customers are just a click away. You can invite new audiences to message your business on Messenger, WhatsApp or Instagram, and instantly communicate on desktop or mobile.

a)

Post engagement

b)

Traffic

c)

Lead Generation

d)

Messaging/Messages

12.

'Get Directions' is the best CTA button that we can use for messaging campaigns.

a)

True

b)

False

13.

In IG, reposting your content is a good best practice.

a)

True

b)

False

14.

You need to have an IG Business Profile to start doing IG Shopping.

a)

True

b)

False

15.

In setting up Whatsapp for Business, advertisers don't have to connect it to a Facebook Page.

a)

True

b)

False

16.

How many days you need to support Value advertisers?

(a)  

17.

What are the different stages in multi-call treatment? Select 3

a)

Create

b)

Optimize

c)

Expand

d)

Pitch Wizard

18.

Preparation before calling the advertiser is very crucial part of a Marketing Expert day.

a)

Yes

b)

No

c)

Maybe