In park, recreation and leisure services, the exchange relationship occurs when they plan, develop, provide, and communicate recreation opportunities, and exchange with the enjoyment of the benefits with the customers.

The exchange process involve below condition, EXCEPT:

In _________ , an organization has a sufficient understanding of its target buyers that allows it to create superior value for them.

In ___________ , an organization’s understanding of the short term strengths

and weaknesses and long term capabilities and strategies of current and potential

competitors.

A place where buyers and sellers physically meet that involve both parties in a transaction in exchange for money is called ____________ .

A place where the seller offers goods and services via online platform is called __________ .

The _________ involves business to business sales of goods and services. These marketers do not target consumer markets.

__________ dealing in selling raw materials that need further processing to produce finish goods.

_________ often includes distinctive names, slogans, and graphics, such as a logo.

_________ is the publicity that’s garnered from stunts, statements and newsworthy actions by a company.

__________ is a form of direct sales that involves a chain of connections through which the company recruits and sells its products, also called as network marketing.

_________ targets consumers directly in front of a venue or store, and

provides an entertaining way of getting across the seller's personality with costumes and antics performed by the team.

In park, recreation and leisure services, there are several forms of market segmentation are available, EXCEPT:

Good marketers are familiar with the 4 Ps and in addition to the traditional elements of the marketing mix as below, EXCEPT: