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Worksheets

RÌ VIU

Total questions: 15

Worksheet time: 16mins

Name
Class
Date
1.

SWOT analysis refers to the analysis of the organization’s ???

a)

Strength, Weakness, Opportunities, Threats

b)

Strength, Weakness, Opportunities, Thrusts

c)

Skills, Weaknesses, Opportunities, Threats

d)

Strength, Workload, Opportunities, Threats

2.

The Five Forces Model can be used to?

a)

plan a firm's global strategy based on internal firm resources

b)

understand a firm's strategic internal assets in global markets or regional markets

c)

analyse a firm's competitive position in a specific market segment or similar market segments

d)

explain why industry change may force firms to relocate parts of their business to other countries

3.

In an industry, the threat of entry is high when?

a)

capital requirements are low

b)

expected returns are high

c)

technological know-how is industry specific

d)

switching costs are high

4.

A situation analysis should be conducted ________

a)

after developing a strategy

b)

at a later stage in quality management

c)

before a company is incorporated

d)

at the beginning of any program or project

5.

A business strategy that seeks to build competitive advantage with its product or service by having it be unique from other available competitive products would be classed as a _______ strategy.

a)

low-cost leadership

b)

differentiation

c)

market focus

6.

Which of the following is NOT an entry barrier to an industry?

a)

economies of scale

b)

customer product loyalty

c)

bargaining power of suppliers

d)

expected competitor retaliation

7.

McDonald's created the first national chain of fast-food restaurants in a previously fragmented industry. This is called consolidation.

a)

TRUE

b)

FALSE

8.

__________ can be defined as the process of exerting influence on others, especially peers and subordinates, in order to accomplish the common goals of the organization

a)

Leadership

b)

Management

c)

Boss

d)

Operating

9.

Product differentiation refers to the _______

a)

 ability of the buyer of a product to negotiate a lower price

b)

response of incumbent firms to new entrants

c)

belief by customers that a product is unique

d)

fact that as more of a product is produced the cheaper it becomes per unit

10.

Which of the following is NOT an entry barrier to an industry?

a)

bargaining power of suppliers

b)

customer product loyalty

c)

expected competitor retaliation

d)

conomies of scale

11.

Suppliers are powerful when?

a)

satisfactory substitutes are available

b)

they are in a highly fragmented industry

c)

 they sell a commodity product

12.

The strategies for consolidating a fragmented industry are (a)  

13.

________ is a type of merger that takes place when there is a combination of two or more companies in the same business, product group, or product.

a)

Horizontal merger

b)

Concentric merger

c)

Vertical merger

14.

A ________________ is characterized by the existence of a large number of small and medium-sized units, and no single company has any significant market share.

a)

Mature industry

b)

Emerging industry

c)

Declining industry

d)

Fragmented industry

15.

A ________ is one that has passed through the transition from a period of fast growth to more modest or stable growth.

a)

Declining industry

b)

Fragmented industry

c)

Mature industry

d)

Emerging industry