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Internal communication and Corporate culture

Total questions: 19

Worksheet time: 8mins

Name
Class
Date
1.

___ is a printed report containing news or activity of business that is sent by mail

a)

Propaganda

b)

Newsletter

c)

Budget

d)

News digest

2.

__ is one of the activities associated with PR

a)

Publicity

b)

Trade

c)

Advertising

d)

Social Media

3.

___ are advertisements in the form of news stories or reviews in newspapers.

a)

Brochures

b)

Newsletters

c)

Social Media

d)

Advertorials

4.

From the picture given, guess the PR tool

a)

Social media

b)

Brochures, catalogues

c)

Press release

d)

Business events

5.

Name the type of Publicity

a)

Direct marketing

b)

Press conference

c)

Press release

d)

Feature article

6.

__ is sending messages between people working for the same organisation.

a)

External communication

b)

Internal communication

c)

Medium of communication

d)

Communication

7.

___is the transferring of a message from the sender to the receiver, who understands the message.

a)

Internal communication

b)

External communication

c)

Communication

d)

Medium of communication

8.

___ involves a message which does not call for or require a response.

a)

One-way communication

b)

Two-way communication

c)

Formal communication

d)

Informal communication

9.

Select TWO (2) answers that best describe the corporate culture at Google.

a)

Creativity

b)

Individualism

c)

Freedom

d)

Performance driven (KPI)

10.

Which of these is a BETTER  way to describe corporate culture at Vingroup?

a)

KPI driven

b)

Self-discipline

c)

Both answers are correct

d)

Both answers are not correct

11.

What is the motto of Vingroup

a)

Vì một cuộc sống tốt đẹp hơn cho người Việt

b)

Vững niềm tin, bền ý chí

c)

Hãy sống theo cách của bạn

d)

Mãi mãi tinh thần khởi nghiệp

12.

At Viettel, self-development is encouraged by ___

a)

System of payoffs and rewards

b)

Social welfare

c)

Self-discipline

d)

Punishments

13.

Apple's main success is because they engage in thinking outside the box.

a)

True

b)

False

14.

Which of the following answers is not a principle of corporate culture

a)

Leaders must set an example of corporate culture

b)

Corporate culture must be customer oriented

c)

Corporate culture must be created by the collective

d)

Corporate culture must be consistent

15.

Which are the three levels of corporate culture?

a)

Artifacts, espoused values and underlying assumptions

b)

Surface culture, underlying assumptions and deeper culture

c)

Artifacts, surface elements and deeper elements

d)

Artifacts, surface culture and underlying assumptions

16.

Organizations use which channels to carry out internal communication

a)

Newsletters, emails, messages

b)

Slack, Messengers, Teams, Discord, Social media

c)

Verbal communication and Written communication

d)

Direct communication, Indirect communication

17.

Internal communications programmes are secondary to external communications programmes.

a)

True

b)

False

18.

Internal communication should be top down and one directional.

a)

True

b)

False

19.

Effective internal communications programmes are those in which employees have a voice and a role to play

a)

True

b)

False