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Understanding MICE

Total questions: 10

Worksheet time: 4mins

Name
Class
Date
1.

It is either a group of people or an individual who

have asked for your service in managing their event. They can also be called as hosts who are responsible for that particular event.

a)

a. Guest

b)

b. Supplier

c)

c. Financer

d)

d. Client

2.

These are the people who are assigned by

the client to be the one to talk to for the event itself (in case he

or she has assigned one) who are involved also in the planning

and execution.

a)

a. Guest

b)

b. Event Management

c)

c. Financer

d)

C. Event Committee

3.

These refers to the people who are invited to attend

in that event. Since they are invited, it is important that they

are treated as your client because the overall impact of what

you have done will be experienced by them.

a)

a. Client

b)

b. Customer

c)

c. Guest

d)

a. Financer

4.

It is the coming together of a group of people to discuss or exchange information. These are one-time or repeat travel events centered on an activity or goal.

a)

a. Incentives

b)

b. Meetings

c)

c. Exhibitions

d)

d. Conferences

5.

It is an event where the primary activity of the attendees is to attend educational sessions, participate in meetings/ discussion, socialize or attend other organized events.

a)

a. Conferences

b)

b. Meetings

c)

d. Exhibitions

d)

e. Incentives

6.

They own and manage venues, and take bookings from event organizers.

a)

a. Marketers

b)

b. Event Organizers

c)

c. Venue Operators

d)

d. Attendees

7.

Include companies which exhibit products/services at events, and event sponsors. Exhibitors use exhibitions to build and maintain business relationships, generate sales -opportunities through acquisition of new customers, and to conduct sales.

a)

a. Event Management

b)

B. Marketers

c)

c. Venue Operators

d)

d. Event Organizers

8.

It include leisure emphasizing pleasure and excitement which may appear to have little connection to business. These are usually trips with a set itinerary where all those qualifying take part in the same prog events and activities, however individual incentive trips are also used by companies.

a)

a. Exhibitions

b)

b. Conferences

c)

c. Meetings

d)

d. Incentives

9.

It can generally be portrayed as presentations of products and services to an invited audience with the object of inducing a sale or informing the visitors.

a)

a. Meetings

b)

b. Incentives

c)

c. Conferences

d)

d. Exhibitions

10.

MICE events are activities and events that involve _ who share a common interest and gather in a place. The place for the gathering should be a venue arranged beforehand. The venue will provide space and facilities necessary to satisfy the needs of those who attend the gathering.

(a)