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Internacional Marketing

Total questions: 11

Worksheet time: 3mins

Name
Class
Date
1.

Who says, "International marketing requieres continous change and improvement in products" ?

a)

Michael Porter

b)

Philip Lamp

c)

Miguel del Río

d)

Philip Kotler

2.

The company exports products through independent intermediaries

a)

Direct Export

b)

Indirect Export

c)

Indirect Marketing

d)

Direct Invesment

3.

The company manages its own exports

a)

Indirect Export

b)

Direct Export

c)

Marketing

d)

Direct Quality

4.

Is an easy way to participate in the foreing market

a)

Investments

b)

Policys

c)

Licenses

d)

Promotions

5.

Is a way to increase investment and risk to enter the foreing market

a)

Direct Investment

b)

Direct Export

c)

Direct Promotion

d)

Investment

6.

Which company did we use for the example of Direct Investment?

a)

Nestle

b)

Coca cola

c)

Marinela

d)

Bimbo

7.

Whats the meaning of "S" in SMART ?

a)

Standards

b)

Specific

c)

Spencer

d)

Strategy

8.

Whats the meaning of “M” in SMART Method ??

a)

Metricts

b)

Marketing

c)

Mesurable

d)

Method

9.

Whats the meaning of "A" in SMART ??

a)

Architecture

b)

Aesthetic

c)

Atletic

d)

Archievable

10.

Whats the meaning of "R" in SMART??

a)

Realistc

b)

Relevant

c)

Revenant

d)

Reusable

11.

What's the meaning of "T" in SMART ?

a)

Time-Bound

b)

Timeless

c)

Topics

d)

Trade