WorksheetsYEAR 11 (DISTRIBUTION)
Total questions: 57
Worksheet time: 32mins
True or False: When looking at the 4 Ps, distribution is key to Place
True
False
The path a product takes from the producer to the final user is called...
Channel Members
Channel of Distribution
Marketing Plan
Logisitcs
Examples of channel members are:
Producer
Wholesalers
Retailer
All of the abover
True or False: Channel Members help to move products through the path of distribution
True
False
Goods or services are sold from the producer directly to the final user is called...
Direct Distribution
Indirect Distribution
When goods or services are sold through the use of intermediaries is called...
Direct Distribution
Indirect Distribution
Management of the supply chain is called...
Physical Distribution
Distribution Management
Logistics
Quality Control
Which is not a benefit of railroad transportation?
Quick
Inexpensive
Can carry large amounts of product
Good for raw materials
True or False: Some manufacturers own their trucks for distribution
True
False
A company is sending large amounts of Nike shoes from a factory in China to a warehouse in the United States. Which method of transportation would they most likely choose to transport their product?
Train
Airplane
Boat
Pipeline
Which is benefit from transportation through trucks?
Can go almost anywhere
Inexpensive
Slow
Extensive International Travel
True or False: Distribution through airplanes is inexpensive and NOT the quickest form of travel
True
False
Channel members who take ownership (or represent ownership) of products as they move through the channel
Intermediaries
Warehouses
Distribution Managers
Logistics
_____________ buy large quantities of goods from manufacturers, stores the goods, and resell them to other businesses in bulk
Retailers
Producers
Wholesalers
Online Retailer
These channel members sell goods to the ultimate consumer through their own stores
Wholesaler
Retailer
Agent
Broker
What is Channel of Distribution
How long it takes for customers to get the product
The time it takes the products to get delivered to the store
Those who buy and actually use the product
The path a product takes from producer to the final user
Which of the 4 P's represents Distribution?
Product
Place
Price
Promotion
Who makes goods for sale?
Consumers
Producers
service providers
all of these
Channel of distribution is straight from manufacturer to consumer.
Indirect
Direct
Immediate
Prompt
The person who actually uses a good or service is known as the ultimate:
buyer
customer
user
consumer
This is the fastest, but most expensive, mode of transportation:
trucks
ships and boats
pipelines
airplanes
An intermediary is another name for the "middle man"
True
False
Product designs start with the _________________product features
Beginning
Basic
First
Original
Comparing of different brands such as attribute or price based will take place when customers are purchasing:
Shopping goods
Unsought goods
Specialty goods
Convenience goods
Which good requires direct personal selling, involving the marketer to inform consumers and convince them of a need in order to make a purchase (Door to Door)?
Shopping Goods
Specialty Goods
Convenience Goods
Unsought Goods
"New Product" can ONLY be used to describe a product that is completely new in every way.
True
False
____________ features are those that are added to further help meet customer needs
Basic
Extended
Enhanced
New
_______________ features are those that are additional or "extra" outsides parts to entice consumers to purchase.
Basic
Extended
Enhanced
New
A Tangible Product is something that can be touched, seen or used.
True
False
Concert tickets, Sporting events and Vacations are examples of:
Unsought goods
Convenience Goods
Shopping Goods
Specialty Goods
What type of distribution strategy is used by Nike?
Direct Distribution
Indirect Distribution
Both
None
What mode of transport has an advantage: "Fast distribution of product"
Rail (Train)
Road (Truck)
Water (Ship)
Air (Freight)
Making sure that the right amount of product is delivered to the right place at the right time is an example of:
Transportation
Storage
Physical Distribution
Tangible Distribution
A warehouse that is designed to MOVE product, not store it is:
Private Warehouse
Public Warehouse
Storage Center
Distribution Center
Holding goods until they are sold is:
Order Processing
Transportation
Storage
Inventory Control
Making sure enough product is available when customers want them is a part of this function of distribution:
Order Processing
Transportation
Storage
Inventory Control
Which intermediary in the distribution process follows the wholesaler?
Consumer
Sales Representative
Retailer
Agent
This is the most frequently used form of transportation.
Truck
Rail
Water
Air
This type of transportation is cheap and is great for bulky, non-perishable items, however, it is the slowest method.
Truck
Rail
Ship
Air
This Distribution stop includes stores like Costco and Sam's Club
Retailers
Wholesale
Physical Distribution
Channel Management
Usually the final stop in the distribution chain where the average final customer makes a purchase.
Retail
Wholesale
Distribution Center
Warehouse
When a customer buys directly from the manufacturer, that is a:
Direct channel
Indirect Channel
The indirect channel includes many multiple stops
True
False
A business that sells in bulk to both small business and single consumers is in
Wholesale
Retail
Marketing
These types of retail offer consumers a wide choice of products in one location. These stores are mixed merchandise stores but just offer wider selections.
Limited-Line stores
Super stores
Mixed Merchandise Stores
Convenience stores
Verizon is a retail example of a
Limited-Line Store
Super Store
Mixed Merchandise Store
Convenience Store
Physical Distribution usually combines multiple methods of transportation
True
False
Holding goods until they are sold is:
Order Processing
Transportation
Storage
Inventory Control
Which intermediary in the distribution process follows the wholesaler?
Consumer
Sales Representative
Retailer
Agent
This is the most frequently used form of transportation.
Truck
Rail
Water
Air
Provides exposure for small businesses
Provides exposure for small businesses
wholesaler
retailer
e-marketplace
A middleman
wholesaler
intermediary
retailer
e-marketplace
A distributor who is paid a commission to help sellers and buyers get together
retailer
wholesaler
distributor
agent
