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WorksheetsMarketing first quarter (1)
Total questions: 23
Worksheet time: 23mins
Set of process for creating,communicating, and managing costumer.
(a)
in Marketing you have to identify your costumer needs
True
False
Designing product that meets costumer need is not important in marketing
True
False
A marketing concept where the company focus on product improvement
Product concept
Selling concept
Marketing concept
No answer
A concept where they aims to sell what the company wants Rather than making what costumer wants
Product concept
Selling concept
Marketing concept
No answer
A concept where they think first what costumer needs and wants
Product concept
Selling concept
Marketing concept
No answer
Costumer approach
Product concept
Selling concept
Marketing concept
No answer
Company look for costumer right after producing goods/service
Product concept
Selling concept
Marketing concept
No answer
Company produce product before creating selling strategy that fit to market.
Product concept
Selling concept
Marketing concept
No answer
This is the era where a good product will sell itself
Production era
Sales era
Marketing era
Relationship era
Era where creative advertising will overcome and persuade costumer to buy
Production era
Sales era
Marketing era
Relationship era
Era where long term relationship with costumer and partner will lend to success
Production era
Sales era
Marketing era
Relationship era
Identify this era;
High end brand and mass production
Production era
Sales era
Marketing era
Relationship era
Identify this era;
Marketing department
Production era
Sales era
Marketing era
Relationship era
Identify this era;
Giving back
Production era
Sales era
Social era
Relationship era
in Marketing era the activities,action, implementation should not under marketing department
True
False
Identify this era;
Connecting to consumer and bearing the social responsibility
Production era
Sales era
Social era
Relationship era
This a non traditional marketing that designed to cultivate attention and preference of a target market
Person marketing
Place marketing
Cause marketing
Event marketing
A typed of marketing where they use social issue,idea,, cause to their selected market
Person marketing
Place marketing
Cause marketing
Event marketing
A typed of marketing that designed to attract tourist and visitor
Person marketing
Place marketing
Cause marketing
Event marketing
Organizational marketing
Identify the type of traditional marketing:
Sports,cultural,charitable activities
Person marketing
Place marketing
Cause marketing
Event marketing
Organizational marketing
Identify the type of traditional marketing:
Athletes and celebrity
Person marketing
Place marketing
Cause marketing
Event marketing
Organizational marketing
Identify the type of traditional marketing;
Mutual benefit and seek influence to achieve ones goal
Person marketing
Place marketing
Cause marketing
Event marketing
Organizational marketing
