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Brand Knowledge Check | Refresher

Total questions: 15

Worksheet time: 11mins

Name
Class
Date
1.

What are the names of Hard Rock's founder ?

a)

Isaac Tigrett

b)

Rita Gilligan

c)

Peter Morton

d)

Eric Clapton

2.

Reorder the following

a)

First Hard Rock Cafe opens

b)

First Hard Rock Hotel opens

c)

First Hard Rock Live opens

d)

HRI purchased by the Seminole Tribe of Florida

1)
2)
3)
4)
3.

What date did the first Hard Rock Cafe open?

(a)  

4.

Where did the first Hard Rock Cafe open?

a)

Hyde Park , London

b)

Bali, Indonesia

c)

Manchester, England

d)

Piccadilly Circus, London

5.

Who owns Hard Rock International?

a)

Isaac Tigrett

b)

Peter Morton

c)

The Seminole tribe of Florida

d)

Rita Gilligan

6.

What are the three components to the Sound of Your Stay Program in Hard Rock Hotels

a)

Tracks

b)

Picks

c)

Mix

d)

Wax

7.

What is the branded name of Hard Rock's concierge / VIP level program?

(a)  

8.

What are the three programs offered as part of Sound Body by Hard Rock?

a)

Sleep like a Rock

b)

Rock Spa

c)

Body Rock

d)

Rock Om

9.

What is the branded name of Hard Rock's kids program?

4 lines
10.

What is the branded name of Hard Rock's service program?

a)

You Rock

b)

Unity

c)

Amplified Service

d)

Culture Club

11.

What is the branded name of Hard Rock's retail store?

4 lines
12.

How did Hard Rock's merchandise business start?

a)

Hard Rock Cafe London sponsored a local cricket team

b)

Eric Clapton donated his t-shirt to the cafe

c)

Hard Rock Cafe London sponsored a local soccer team

d)

Peter Morton has always been interested in designers outfit

13.

Name all of Hard Rock's Mottos

4 lines
14.

What is the name of Hard Rock's Guest Loyalty program?

a)

Hard Rock Rewards

b)

Unity

c)

Rock Star

d)

Club X

15.

What is Hard Rock's Mission Statement?

4 lines