NEW
Font size
S
M
L
XL
WorksheetsHeadline Writing Vocab
Total questions: 14
Worksheet time: 7mins
Name
Class
Date
1.
The primary headline of a news story
a)
Main deck
b)
Summary headline
c)
Narrative headline
d)
Drop head
2.
A word or phrase set off graphically from the beginning of a caption and meant to capture the audience's attention.
a)
Descriptive headline
b)
Catch line
c)
Kicker
d)
Teaser
3.
A headline that uses descriptive writing techniques to provoke interest or controversy
a)
Descriptive headline
b)
Catch line
c)
Kicker
d)
Teaser
4.
A large font that adds graphic interest to the design of the letters
a)
Catch line
b)
Read-out
c)
Display font
d)
Teaser
5.
A subsidiary headline that adds information below the main deck and is usually in a different font than the main headline; also called a read-out
a)
Drop head
b)
Search engine optimized (SEO)
c)
Hammer head
d)
Catch line
6.
A subsidiary headline set in large, bold type above the main deck
a)
Descriptive headline
b)
Spider
c)
Headlinese
d)
Hammer head
7.
An abbreviated writing style used in summary headlines to convey the most import story elements in the least amount of space
a)
Display font
b)
Headlinese
c)
Kicker
d)
Descriptive headline
8.
A subsidiary headline above the main deck that adds information to the main deck and is about half the point size of the main deck
a)
Drop head
b)
Kicker
c)
Main deck
d)
Display font
9.
A headline written as a complete sentence in standard, sometimes conversational English
a)
Hammer head
b)
Teaser
c)
Narrative headline
d)
Headlinese
10.
A headline crafted to capture the attention of search engines
a)
Headlinese
b)
Catch line
c)
Read-out
d)
Search engine optimized (SEO)
11.
A program that crawls through millions of Web pages to provide data to a search engine
a)
Kicker
b)
Spider
c)
Search engine optimized (SEO)
d)
Main deck
12.
A headline that briefly summarizes the five W's of a news story
a)
Main deck
b)
Descriptive headline
c)
Summary headline
d)
Narrative headline
13.
A broadcast headline meant to attract and hold the audience's attention
a)
Teaser
b)
Display font
c)
Spider
d)
Read-out
14.
A subsidiary headline that adds information below the main deck and is usually in a different font than the main headline; also called a drop head
a)
Narrative headline
b)
Read-out
c)
Summary headline
d)
Teaser
Reset
