WorksheetsAdvertising Techniques
Total questions: 15
Worksheet time: 8mins
Marketing is...
Going to the grocery store
All business activities that get the product to the customer
Advertising
Bandwagon
Marketing includes:
Developing a product
Distributing the goods
Promoting the product to the customer
All of the above
Advertising is...
Developing a product
The promotion side of marketing.
Distributing a product.
None of these.
Advertising mediums are...
Places to advertise a product or service.
The size of the ad.
A person who knows if the product will be successful.
Making you believe something.
Examples of Advertising Mediums...
Celebrity
Plain Folks
Patriotism
Commercial
Magazine
Billboard
Social Media
Radio
Video Game
Both B & C
Facts & Figures Ads...
Talk about products made in America or used by Americans.
Use a celebrity to sell their product.
Use statistics and facts to convince you that their product is better.
Use striking, colorful images to grab your attention.
An advertising technique that suggests that using this product will make you part of a glamorous, privileged lifestyle.
Wit & Humor
Plain Folks
Magic Ingredients
Snob Appeal
Celebrity/Testimonial Ads...
Show how one product is better than another.
Use a famous person to sell their products.
Use facts and statistics to show how good the product is.
Very colorful, visually appealing.
This technique shows how using this product will make the user ahead of the times, a trendsetter.
Avant Garde
Bandwagon
Eye Candy
Patriotism
Bandwagon ads suggest...
That calling the competitor names will make you want to buy theirs.
That using this product means you support the USA.
that some ingredient makes this product super effective.
That using this product will make you part of a group
The opposite of Snob Appeal, this technique shows regular, everyday people using the products...
Eye Candy
Plain Folks
Facts & Figures
Avant Garde
The goal of Advertising is to get you to...
Believe Something
Buy Something
Do Something
All of these
This advertising techniques suggests that a special ingredient or part of this product will make it amazing or very effective.
Avant Garde
Name Calling
Magic Ingredients
None of these.
Using music and songs to create a memorable ad...
Wit & Humor
Jingles
Bandwagon
Patriotism
What type of commercial do you see the most?
Celebrity/
Testimonial
Wit & Humor
Jingles
Magic Ingredients
Patriotism
