NEW
Font size
WorksheetsTopic 1.4 Marketing mix
Total questions: 17
Worksheet time: 8mins
Price refers to _________.
where the product will be sold
How much people will to pay for the product
how the business tells people about the product
The marketing Mix has_________ elements.
3
2
4
A a brief attention-getting phrase used in advertising or promotion is a ______________________________.
promotion
place
slogan
brand
A person who buys the product or service is a _____________________________.
target market
competition
brand
customer
Where you locate your product is _____________________________.
place
customer
brand
target market
What are the Ps of the Marketing Mix?
Product, Palace, Price, Promotion
Price, Platform, Process, Powerpoint
Product, Price, Place, Promotion
Promotion, Packaging, Place, Product
Which of the following is true in relation to e-commerce?
It involves customers buying products by visiting a physical store
It is the least direct channel of distribution
It refers to buying and selling products over the internet
Consumers always have less choice than buying in a physical store
Many businesses use social media to raise awareness of their goods and services. The element of the marketing mix upon which this type of technology has had an influence is:
Price
Product
Place
Promotion
An effective marketing mix is one that:
Allows customers to gain an advantage over competitors
Allows the business to gain an advantage over competitors
Allows consumers to gain an advantage over competitors
Allows suppliers to gain an advantage over competitors
Name this brand:
Tommy Hilfiger
Prada
Givenchy
Fendi
Name this brand:
Samsonite
Sephora
Ted Baker
Timberland
Name this brand:
Uniqlo
Ulysse Nardin
True Religion
Toms
What Brand is this?
Youtube
Twwitter
