WorksheetsGmetrix Exam 2
Total questions: 42
Worksheet time: 42mins
In general, which two characteristics define a "small" business?
fewer than 1,500 employees
less than $35.5 million revenue
non-profit
Between 500 and 2,500 employees
Which are Physical businesses?
bakery in your community
bookstore on amazon that sells ebooks
hair salon that makes appointments online
online store that dropships camping gear
You need to create a legal structure for your small business. You have plans for it to grow and hope in the future to sell shares to the public. Your startup partners are citizens of Mexico and Japan. You do not want to be personally responsible for business liabilities. Which legal structure should you set up for your business?
S-corp
C-corp
LLC
Partnership
You own a lawn care business. You have employees who work long hours laboring in good weather, often exceeding 40 hours per week. They also work short hours when the weather is bad, sometimes they can't work at all. You do all of the sales for your business. Which two types of compensation would be appropriate for these landscape employees?
hourly
commission
Salary
tips
Oversees the day-to-day administrative functions of a business; second in command.
COO
CIO
CFO
CEO
Develops policies and structures to protect company data.
COO
CIO
CFO
CEO
Creates budgets, analyzes financial data, and forecasts company profits.
COO
CIO
CFO
CEO
The highest-ranking employee in the company; reports to the board of directors.
COO
CIO
CFO
CEO
The business is separate from the owner with responsibilities delegated to staff. A business in this stage usually commands a considerable share of the market and may even be a household name.
Maturity
Success
Takeoff
Survival of the Fittest
Existence
Company is stable and profitable.
Maturity
Success
Takeoff
Survival of the Fittest
Existence
Expansion strategies are implemented, and investment is balanced with potential.
Maturity
Success
Takeoff
Survival of the Fittest
Existence
Focus shifts to revenue, expenses, and growth. Cashflow is the major issue.
Maturity
Success
Takeoff
Survival of the Fittest
Existence
The business introduces itself to the market and attempts to catch the attention of potential customers.
Maturity
Success
Takeoff
Survival of the Fittest
Existence
Which two statements about the Design Thinking Process are True
Assumptions are challenged and ideas are created in the Ideate phase.
The Empathize phase tests solutions to users' problems.
Building Prototypes is the final phase of the Design Thinking Process.
Problem statements are written in the Define phase.
Which of these is a characteristic of a successful entrepreneur mindset?
Doesn't give up easily
Doesn't listen to others
Is a follower rather than a leader
Doesn't take risk
Which is one of the greatest risks of being an entrepreneur?
potential risk
success
Financial instability
unhappy employees
What is a primary benefit of starting a new business without purchasing a franchise or buying an existing business?
more profit
Developing your own rules
better customers
more employees
A _____ is a multi-page document describing and detailing a business.
Business Plan
Lean Canvas
Pitch Deck
powerpoint
A slide presentation for potential investors that summarizes of the key items of a business is called a _____.
Business Plan
Lean Canvas
Pitch Deck
powerpoint
A _____ is a single-page business summary template that was created by Ash Maurya.
Business Plan
Lean Canvas
Pitch Deck
powerpoint
Which three components are characteristics of a Pitch Deck?
Used to Get Investors Attention
10-20 Slides
Highly Visual
many words
Which statements are true about trademarks, trade secrets, copyrights, and patents
A Copyright is used to protect a company logo
A Patent is used to protect an original work, like music.
Trade Secrets are confidential information which may be sold or licensed.
A Trademark protects a brand name.
You downloaded several of your favorite songs and used them in an ad to promote your product on social media sites. The ad was rejected because of the songs you chose. You are told that you violated Fair Use copyright Which three factors used to evaluate Fair Use copyright? (Choose three)
Purpose of your use.
Effect of your use on the potential market of the work copied.
fact checker
Amount of the work copied.
Which of the following is an example of Primary Data?
Information collected from a poll of your company Facebook followers
Biography of the founder of McDonalds
News paper story about a local business owner
Data you found online about fast food chains
Which three are online marketing platforms? (Choose three)
Social Media
Google Ads
newspaper
You have opened a for-profit adult technical school and you want to advertise it to potential students throughout your state. Which marketing method would be most appropriate?
Local Television Ad
social media
billboard
The owner of an organic pet food store would like to analyze the sales data to determine if the business is growin g, declining or remaining flat. The owner has the following data:- Sales Revenue Last Year = $350,000- Sales Revenue Current Year = $402,500What is the sales growth?
15%
20%
10%
5%
A local restaurant prides itself in having a high number of return customers. To build loyalty, the owner of the restaurant offers a free Prime Rib dinner (value $20) to any customer who purchases a meal during 10 previous visits. Meals purchased are tracked by stamps on a Loyalty Card.At the end of a month, the owner decides to calculate the customer retention cost. The data is the following:- Number of Customers at Start of Month = 100- Number of Customers at End of Month = 120- Number of New Customers = 40- Value of Free Dinners Redeemed = $240What was the Customer Retention Cost?
$3
$4
$5
$1
Which two are segments in a Marketing Plan?
Psychographic
Demographic
geographic
behavior
Place the Elements of a Sales Process in the correct order.
1. Prospecting
2. Preparation
3. Approach
4. Presentation
5. handling Objections 6. Closing
7. Follow-up
1. Prospecting
2. Preparation
3. Approach
4. Presentation
5. Handling Objections 6. Follow-up
7.closing
1. Prospecting
2. Preparation
3. presentation
4. approach
5. Handling Objections 6. Closing
7. Follow-up
1. Preparation
2. prospecting
3. Approach
4. Presentation
5. Handling Objections 6. Follow-up
7.closing
Which is the primary characteristic of all physical and digital sales channels?
Closing sales
closing the books
most profit
least amount of expenses
Which two types of Sales Channels sell primarily to other businesses? (Choose two)
Wholesale
B2B
B2C
Retail
Which tool is most useful in helping Customer Service support sales strategies?
Customer Relationship Management
Business rules and regulations
Guide to how to improve customer services
Selling skills and strategies
Select all that are true
A fit exists when people need your product rather than just seeing a potential benefit of using it.
Before hypothesizing a solution, first determine if there is a problem worth solving.
When users love your product so much they tell other people to use it, you have product/market fit.
Startups should develop a growth hypothesis before testing their value hypothesis.
A bakery has developed a new artisan bread. The staff are giving away taste samples to customers as they enter the store. What are two criteria the bakery can use to determine the quality of their new product? (Choose two)
Measure sales of the new bread after customers have sampled it.
Observe customer reactions while they taste the product.
How many leftovers are left
the amount a bread made
You have an idea for a new service. Market research suggests the service is needed to solve a problem and will be enthusiastically embraced by customers .What is one of the first steps you must do before offering a new service?
Identify knowledge required
Identify materials required
Identify skills required
Identify type of people required
You create a new strategy for lawncare services that involves assessing lawn health, applying the correct herbicides and pesticides and other necessary solutions to quickly bring a lawn back to health. What are three things you will need to consider regarding the mass delivery of your service? (Choose three)
Finding a source of materials to support your service.
Training employees with the knowledge to consistently deliver the service
.Creating an effective demonstration of your service for potential customers.
Making your product/service as cheap as possible
A barber charges $20.00 per haircut. The total cost for running his home-based business is $4,000.00 per month, which includes his salary of $3,000 per month. The minimum number of haircuts he must do to cover all of these expenses and his salary is 200 per month. The barber wants to increase his salary to $4,000 per month, making his total monthly expenses $5,000. What is the minimum price he must charge for each of the 200 haircuts so he can cover this increased salary?
$25
$40
$23
$21
Which expense is a variable cost?
Hourly wages for an office employee
salary
the price of a material which stays the same
You have a handyman services business. You have the following financial information for the month.- Initial cash balance: $1,500- Projected revenue based on existing clients: $2,500- Gas: $100- Equipment maintenance fees: $300- Truck payment: $400- Payroll: $3,000- Insurance: $120What is your projected ending cash balance for the month?
$80
$90
$82
$100
Which two are benefit of using Angel investors to help start a business? (Choose two)
Angels often accept a lower return on investment compared to other sources of equity capital.
Angel investors typically do not expect to be paid until the business begins making money.
Angel investors typically do expect to be paid until the business begins making money.
Angels often accept a variable return on investment compared to other sources of equity capital.
Which are two characteristics of fulfillment centers differ from direct distribution? (Choose two)
Warehousing is a primary role.
Fulfilment centers pack and ship for a manufacturer.
You rely on an outside company
Its much cheaper
