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Market & Marketing Mix Intro Quiz

Total questions: 11

Worksheet time: 6mins

Name
Class
Date
1.

_______ is a process used by businesses to advertise and sell products to consumers made up of 4Ps.

a)

Marketing

b)

Marketing Mix

c)

Manufacturing

d)

None of the Above

2.

The 4P that deals how firms get the word out about the products they sell.

a)

PRICE

b)

PROMOTION

c)

PRODUCT

d)

PLACE

3.

This is a situation where firms are not receiving sales because there is no existing product or service customers want of need.

(a)  

4.

Marketing deals with more than advertisment of business products.

a)

TRUE

b)

FALSE

5.

The 4P that deals with how goods and service costs are determined.

a)

PRICE

b)

PROMOTION

c)

PRODUCT

d)

PLACE

6.

There is no difference between a good and a service. Their both products sold by the firm so there exactly the same thing.

a)

TRUE

b)

FALSE

7.

The process businesses undertake to research, test, create, promote and sell products.

(a)  

8.

The 4P that deals with where products are sold by the business.

a)

PRODUCE

b)

PRICE

c)

PLACE

d)

PROMISE

9.

How long has th concept of marketing existed?

a)

Has always existed

b)

Has been around for a few hundred years

c)

Has been happening for over a thousand years

d)

It just came into play recently

10.

The 4P that deals with what goods and services ar sold.

a)

PRICE

b)

PROMOTION

c)

PRODUCT

d)

PLACE

11.

This form of promotion is when information about a product is passed along by Word of Mouth.

(a)