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Worksheets

Media/Society in a Digital World

Total questions: 24

Worksheet time: 12mins

Name
Class
Date
1.

A radio station broadcasting a program is an example of ______.

a)

interpersonal communication

b)

mass communication

c)

media-centric communication

d)

broad communication

2.

The internet change mass media by ______.

a)

allowing users to be much more active

b)

making content more difficult to produce

c)

increasing the cost to produce content

d)

making users passive absorbers of content

3.

Which of the following often is overlooked as a form of mass media?

a)

radio

b)

television

c)

telephones

d)

print

4.

The internet is an example of ______ as well as ______.

a)

interpersonal communication; mass media

b)

mass media; public communication

c)

broadcasted media; interpersonal communication

d)

mass media; broadcasted media

5.

Which is an example of a person using the internet as mass media?

a)

sending a direct message to someone on Facebook

b)

having a Zoom video call with a friend

c)

sending an "email" to a family member

d)

posting a video to YouTube

6.

The sociological perspective encourages us to see and understand the relationship between ______ and the ______.

a)

individuals; broader social context in which they live

b)

individuals; communication styles they develop

c)

users; messages that they send

d)

receivers; how they perceive messages received

7.

The idea of a "traditional" or "normal" family is derived from the sociological concept of ______.

a)

agency

b)

structure

c)

routinization

d)

complex pattern

8.

Morgan has been attending church with her family for her whole life, but more recently finds herself wanting to explore different religions. Her decision to leave what she knows to learn about different mindsets is an example of ______.

a)

structure

b)

free speech

c)

agency

d)

constraint elimination

9.

Seth chose not to walk at his high school graduation ceremony. His decision is an example of ______.

a)

agency

b)

free speech

c)

structure

d)

rebellion

10.

In sociological studies, the concept of social structure refers to ______.

a)

the influences of the society we are a part of

b)

any pattern of social behavior

c)

the mechanics of individual interactions

d)

the steps taken to be a part of a society

11.

In sociological studies, agency is known as ______.

a)

the same concept as structure

b)

intentional and undetermined human actions

c)

the part of society an individual identifies themselves with

d)

none of these

12.

The relationship between agency and structure is ______.

a)

parallel

b)

counterbalancing

c)

unrelated

d)

push and pull

13.

The tension between structure and agency for those who are a part of the media industry primarily is derived from ______.

a)

how much autonomy media personnel has in the field

b)

media personnel being expected to appeal to all audiences

c)

the amount of research done by each individual

d)

media personnel having complete freedom to do as they choose

14.

The relationship between media and users is a two-way relationship because ______.

a)

media producers decide what users see

b)

users choose what media they consume

c)

media and users both produce content

d)

users create ideas for media producers

15.

The media industry is a producer of ______.

a)

society

b)

content

c)

products

d)

technology

16.

The media industry is affected by changes in ______, and is instrumental in influencing the direction and application of ______.

a)

technology; distribution

b)

technology; technology

c)

economy; distribution

d)

society; technology

17.

Sociologists refer to the process consuming media content and actively interpreting and constructing meaning from that content as ______.

a)

social construction of reality

b)

active interpretation

c)

constructive reality

d)

consumption analysis

18.

Taylor reads online that a coffee shop near his house is looking for a barista. He takes this information and uses it to his advantage and applies for the job. His interpretation of the post that he saw and understanding what it was asking for is an example of ______.

a)

active interpretation

b)

constructive reality

c)

social construction of reality

d)

application analysis

19.

The relationship between the media industry and media users is mediated by ______, ______, and other factors in the social world.

a)

society; government

b)

content; technology

c)

industry itself; society

d)

technology; users themselves

20.

Reporters having access to lighter cameras, giving them more mobility on site while covering a story is an example of ______ and ______ working together from the model of media and the social world.

a)

content; users

b)

technology; industry

c)

industry; content

d)

technology; users

21.

A journalist having a handheld recording device to better capture an interview is an example of ______ and ______ working together from the model of media and the social world.

a)

technology; industry

b)

industry; content

c)

technology; users

d)

content; users

22.

A family having access to watching news on television versus getting their news from a newspaper is an example of ______ and ______ from the model of media and the social world.

a)

users; technology

b)

technology; industry

c)

content; technology

d)

industry; content

23.

Journalists that are constrained by the norms of news coverage and not encouraged or allowed to offer their opinion of the story they're covering is an example of ______ and ______ working together the model of media and the social world.

a)

industry; content

b)

content; users

c)

users; technology

d)

industry; users

24.

A civil rights activist during the 1950s, handing out leaflets to spread awareness of his cause is an example of ______ and ______ working together on the model of media and the social world.

a)

social world; technology

b)

users; content

c)

technology; industry

d)

social world; industry