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PWD Quiz

Total questions: 8

Worksheet time: 4mins

Name
Class
Date
1.

What's the 2nd largest search engine after Google?

a)

Yahoo

b)

Bing

c)

Duck Duck Go

d)

YouTube

2.

How many active daily users on Facebook..?

a)

190 Million

b)

2.95 Billion

c)

1.8 Billion

d)

3.4 Billion

3.

What's the #1 CMS (Website Editor) ?

a)

SquareSpace

b)

WIX

c)

Weebly

d)

WordPress

4.

What does CPM stand for?

a)

Cost Per Minute

b)

Cost Per Mille

c)

Cost Per Marmalade

d)

Cost Per Million

5.

What is the Average Conversion Rate of a Lead Generation Website

a)

10%

b)

5%

c)

2%

d)

15%

6.

What % of your visitors do you lose if your website takes longer than 3 seconds to load?

a)

10%

b)

40-50%

c)

30%

d)

90%

7.

What is the expected Click Through Rate for Position # 1 on Google?

a)

70 - 90%

b)

30 - 35%

c)

45 - 50%

d)

20 - 25%

8.

In order for a eCommerce website to be profitable,

what is the minimum Return On Ad Spend ROAS it needs?
Assuming you make one off sales, with a 40% Gross Profit Margin

a)

2 X

b)

3.3 X

c)

4 X

d)

5 X