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International Marketing 7

Total questions: 10

Worksheet time: 5mins

Name
Class
Date
1.

In a country where there are several political parties and none of which is strong enough to gain control of the government describes the:

a)

Two-party system

b)

Multi-party system

c)

Single-party system

2.

Based on the degree of government control in business activity, a movement that is accompanied by an increase in government interference and more control on the factor of production is known as:

a)

Capitalism

b)

Socialism

c)

Communism

3.

The call by the Malaysian Government to “buy Malaysian products only” reflects:

a)

Political sovereignty

b)

Nationalism

c)

National pride

4.

The seizure of foreign assets by a government with payment of compensation to the owners is called:

a)

Domestication

b)

Expropriation

c)

Confiscation

5.

What do we call the method of settling a dispute, whereby the parties involved need to select someone as a referee to determine the merits of the case and make judgement that both parties agree to honour?

a)

Conciliation

b)

Arbitration

c)

Litigation

6.

Which law regulates marketing activities in promotion, product development, labelling, pricing and channels of distribution?

a)

Commercial law

b)

Marketing law

c)

Green marketing legislation

7.

Which statement is considered as a tertiary boycott?

a)

A ban on direct trade between Arab states and Israel

b)

A ban on Arab government for doing business with companies that do business with Israel

c)

A ban on Arab government from doing business with companies that do business with companies who are doing business with Israel.

8.

Why is international research need to be conducted differently from domestic research?

a)

Researchers must be prepared for new respondents behaviour

b)

There are different requirements, but the ways in which rules are applied may be the same.

c)

Researchers may have to broaden the definition of competitors in international markets to include competitive pressures that would not be present in the domestic market

9.

Which is the most difficult step when the researcher has to convert ambiguous business problems into a pragmatic research objective?

a)

Determine the sources of information to fulfil the research objectives

b)

Gather the relevant data from secondary and primary sources

c)

Define the research problem and establish research objectives

10.

A questionnaire is translated from the initial language by a bilingual translator into a targeted language and then translated back into the original language by another bilingual translator This procedure is known as:

a)

Forward translation

b)

Round-trip translation

c)

Back translation