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Worksheets

U4 essential vocabulary

Total questions: 10

Worksheet time: 5mins

Name
Class
Date
1.

Two shorter words for advertisement are:

a)

Adverb & ad

b)

Bill & board

c)

Advert & ad

d)

Pop-up & ad

2.

A small window that opens on your computer and interrupts you to sell something

a)

pop-up

b)

product

c)

digital celebrity

d)

target loyalty

3.

The people that a company is aiming at with their adverts.

a)

Brand loyalty

b)

Celebrity endorsement

c)

Target audience

d)

Digital marketing

4.

Using the internet to promote products

a)

Jingle

b)

Pop-up

c)

Advertising campaign

d)

Digital marketing

5.

A large board, usually in the street, which has an advert on it.

a)

Jill board

b)

Hoarding

c)

Pop-up ad

d)

Slogan

6.

When a famous person is used to promote a particular product or service.

a)

Famous product

b)

Luxury brand

c)

Celebrity endorsement

d)

Persuasive language

7.

An item or thing that a company makes and sells

a)

Product

b)

Slogan

c)

Brand

d)

Hoarding

8.

A short phrase that's used to sell a product or service

a)

Marketing

b)

Jingle

c)

Logo

d)

Slogan

9.

A short piece of music that's used in adverts for products and services.

a)

Brand

b)

Jingle

c)

Slogan

d)

Advertising campaign

10.

A series of adverts used to sell more of a particular product or service.

a)

Advertising endorsement

b)

Celebrity loyalty

c)

Digital marketing

d)

Advertising campaign