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Design Thinking and Innovation Quiz- Final

Total questions: 20

Worksheet time: 10mins

Name
Class
Date
1.

What is design thinking?

a)

A) A creative approach to problem-solving

b)

B) A management strategy for business development

c)

C) A programming language for web design

d)

D) A financial modeling tool for startups

2.

What is human-centered design?

a)

A) A design approach focused on the needs of humans

b)

B) A design approach focused on the needs of animals

c)

C) A design approach focused on the needs of machines

d)

D) A design approach focused on the needs of the environment

3.

Which of the following is NOT a characteristic of human-centered design?

a)

A) Feasibility

b)

B) Sustainability

c)

C) Viability

d)

D) Desirability

4.

What is the goal of the Problem Clarification Phase in the Structured Innovation Approach?

a)

A) To develop concepts by critiquing a range of possible solutions

b)

B) To overcome cognitive fixedness and come up with new and innovative ideas

c)

C) To reflect on innovation management strategies

d)

D) To collect data and observations about the design problem and clarify what the problem really is

5.

What is a journey map in design thinking?

a)

A) A visualization that structures observations about users into a timeline

b)

B) A detailed financial analysis of a new product or service

c)

C) A list of potential stakeholders for a business

d)

D) A description of a product's technical specifications

6.

What is the main focus of the Ideation Phase in the design thinking program and innovation?

a)

A) Creating a Problem Story

b)

B) Generating multiple solutions to a problem

c)

C) Identifying the target audience

d)

D) Developing a marketing strategy

7.

Which SIT Tool is used in the Ideation Phase to help generate innovative ideas?

a)

A) User Persona

b)

B) POV Statement

c)

C) Brainstorming

d)

D) Division

8.

Which of the following is not a SIT tool ?

a)

A) Motivation

b)

B) Attribute Dependency

c)

C) Division

d)

D) Subtraction

9.

Which of the following frameworks is used in the Ideation Phase to help evaluate and prioritize ideas?

a)

A) 2x2 Frameworks

b)

B) The Creative Matrix

c)

C) Fogg Behavior Model

d)

D) User Persona

10.

What is the purpose of the Fogg Behavior Model in the Ideation Phase?

a)

A) To identify the target audience

b)

B) To develop a marketing strategy

c)

C) To understand user behavior and motivation

d)

D) To generate multiple solutions to a problem

11.

The goal of the Develop phase is to

a)

Idea Selection

b)

Idea Evaluation

c)

Idea Prototyping

d)

All of the Above

12.

The idea selection tools are:

a)

Near Far Sweet Model

b)

Attribute-Value Mapping

c)

All of the Above

13.

What color of 6 thinking hats stands for positive critique

a)

Red

b)

Yellow

c)

Green

d)

White

14.

What color of 6 thinking hats stands for creativity ?

a)

Red

b)

Yellow

c)

Green

d)

White

15.

can use the SIT Tools from the Ideation Phase to shift Strategic or Quick win Ideas to high ROI ideas (True or False?)

a)

True

b)

False

16.

In Attribute-Value Mapping the idea that should be selected is the one that focuses on:

a)

Focal Point

b)

Orphan Value

17.

One of the main goals of the Implementation phase:

a)

Overcoming developer and user bias

b)

Addressing the communication challenges

c)

Managing the Innovation process effectively

d)

All of the Above

18.

Roger's Five Factors to overcoming the status-quo bias are:

a)

Relative advantage

b)

Trial Ability

c)

Simplicity

d)

All of the Above

19.

If the factor of communicating is Relative advantage, the best principle of communication is:

a)

Curiosity before Content

b)

Psychologically Comfortable and Easy to adopt

20.

The communication strategies are:

a)

Elephant and Rider Framework

b)

Stakeholder analysis

c)

All of the Above