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WorksheetsIntroduction to marketing
Total questions: 12
Worksheet time: 6mins
These are the 4P's of marketing
Product, Price, Place, Promotion
Price, Planning, Promotion, Place
Product, Price, Promotion, Purchase
Profit, Price, Planning, Placement
This common research method is best for getting a more in-depth look at consumers’ thoughts and ideas about a product or service?
Web analytics
Surveys
Focus groups
Research companies
Why do companies need marketing?
To increase sales
To build customer awareness and loyalty
To acquire new customers
All of these
Who uses marketing?
Business
Teachers
Coaches
Everyone
What is the correct definition of marketing?
Marketing is advertising, designing and sales
Marketing is promotion of a product
Marketing is selling something
Marketing is an art of identifying, creating and fulling the customers needs and wants at a profit.
Before producing a product, what question you ask yourself?
What do you want to sell?
What are those?
Who will design the logo?
Who is the target audience?
Which common research method is best for gathering demographic and quantitative data?
Focus groups
Surveys
Research companies
Web analytics
Ads, emails, and text messages are all examples of marketing approaches.
True
False
Target markets are identified groups of consumers who are most likely to purchase your product or service.
True
False
Marketing is the process of communicating a company’s value to the customer.
True
False
Marketing and Advertising are the same thing.
True
False
If you increase the number of new customers in your business, you are guaranteed to grow your business.
True
False
