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WorksheetsClient Brief
Total questions: 10
Worksheet time: 8mins
A client brief is given by the (a) to an (b) or freelancer designer.
A client brief should (c) state all of the (d) for the project.
TRUE OR FALSE
Client Briefs are always written
TRUE
FALSE
TRUE or FALSE
To avoid confusion a client brief should be as precise and to the point as possible.
TRUE
FALSE
Match the following media products to their purpose.
A poster for a music festival
Promote
A leaflet on fire safety
Inform
An animation showing a new pair of trainers
Advertise
A comic book
Entertain
A company's (a) describes their beliefs and key principles.
Common examples might include being (b) , producing high-quality products or being excellent (c) .
Which of these is NOT a common type of client brief?
Formal
Informal
Negotiated
Interpretted
A designer meets a client to discuss a potential project at a café.
What type of client brief is this likely to produce?
Informal
Formal
Negotiated
Written
A large organisation has hired a freelance designer for a one off project to create a new logo.
They have signed a legally binding contract for the work.
What kind of client brief is this?
Commission
Informal
Negotiated
Written
A designer receives an email from a client with details of an advertisement they want created.
What kind of client brief is this?
Negotiated
Written
Meeting / Discussion
Informal
TRUE or FALSE
Informal client briefs often give more creative freedom to the designer.
However, are more likely to be misinterpreted.
TRUE
FALSE
