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AS1 Competitive Advantage in Business

Total questions: 10

Worksheet time: 5mins

Name
Class
Date
1.

What is the definition of competitive advantage in business?

a)

A temporary advantage that lasts for a few days or weeks.

b)

A sustainable advantage that can be maintained over time.

c)

An advantage that is based solely on price reductions.

d)

An advantage that is only relevant in local markets.

2.

Which company is known for dominating many e-commerce segments globally?

a)

IKEA

b)

Nike

c)

Amazon

d)

Google

3.

What percentage of the home furnishings market does IKEA hold in many countries?

a)

10%

b)

20%

c)

30%

d)

40%

4.

In the UK, what percentage of online web searches are conducted using the Google search engine?

a)

50%

b)

70%

c)

80%

d)

90%

5.

What fraction of running shoes sold in the US are Nike shoes?

a)

12\frac{1}{2}

b)

13\frac{1}{3}

c)

14\frac{1}{4}

d)

15\frac{1}{5}

6.

Which of the following is NOT a characteristic of a competitive advantage?

a)

It is sustainable.

b)

It is temporary.

c)

It provides a business with an edge over competitors.

d)

It can be maintained over time.

7.

Why is it important for businesses to have a competitive advantage?

a)

To increase short-term profits.

b)

To ensure long-term success and market leadership.

c)

To reduce operational costs.

d)

To focus solely on local markets.

8.

Which company is a global leader in the home furnishings market?

a)

Amazon

b)

Nike

c)

IKEA

d)

Google

9.

What is a key factor that contributes to a business's competitive advantage?

a)

High employee turnover.

b)

Consistent innovation and improvement.

c)

Frequent changes in leadership.

d)

Sole reliance on traditional marketing.

10.

Which of the following is an example of a company with a strong competitive advantage in the search engine market?

a)

Amazon

b)

Nike

c)

IKEA

d)

Google