WorksheetsAGB 603 - Quiz_M2
Total questions: 12
Worksheet time: 23mins
Name
Class
Date
1.
1-3. Give the 3 Importance of Marketing Environment
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2.
4. According to Marketing Environment is the external factors and forces that affect a firm's ability to develop and maintain successful transaction and relationship with the target customers.
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3.
5. requires industrialized countries and economies in transition to limit and reduce greenhouse gases (GHG) emissions in accordance with agreed individual targets.
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4.
6. Is the type of environment which is closely linked to the organization.
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5.
7. provides finance for the business transactions, examples: banks, credit organizations, and insurance organizations.
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6.
8. the process of dividing a market of potential customers into groups, or segments, based on different characteristics
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9. the amount that consumers is willing to pay for a product.
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8.
10 -14. Give the 5 Features of marketing Environment
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9.
15. is protocol that makes a global agreement to protect the stratospheric ozone layer by phasing out the production and consumption of ozone-depleting substances such as the chlorofluorocarbons.
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10.
16 – 21. Give the 6 Forces under Macro Environment.
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11.
22 – 26. Give the 5 Advantages of Market Segmentation to Businesses
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12.
27 - 30. Distinguish micro environment from macro environment. Support your answer by explaining at least one forces affecting each environment. (note: answer should pass through plagiarism test and readability.)
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