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WorksheetsQuiz: 2.3 Customer Problem Interviews
Total questions: 10
Worksheet time: 6mins
What is one of the objectives mentioned in the 2.3 presentation?
Create a marketing plan
Conduct multiple problem interviews
Develop a financial report
Design a website
Customer Interviews help us test our hypotheses by getting feedback from potential customers about their problem(s)
True
False
How many problem interviews should each student team member conduct at a minimum?
5
15
10
20
Which statement is true about a Problem Interview?
It is a sales pitch
It is a way to learn the jobs that must be done
It is to prove you were right
It is a presentation of your concept
What is the purpose of conducting interviews in the problem interview process?
To avoid customer interaction
To watch and listen to customers
To sell our solution
To give our elevator pitch
How a customer solves their problem is an example of ______
how smart they are
an existing alternative
a business plan
What "pillars" of the BMC are we focusing on by conducting customer problem interviews?
Customer Problems, Customer Segments, & the UVP
Revenue & Expenses
Channels & Customer Relationships
Solutions & Key Metrics
When do the customer interviews end?
After this Unit
What are customer interviews?
Never
What are the 2 best methods to use to see how customers solve their problem(s)? Select all that apply
Telepathy
Safari
Follow Me Home
Sign language
What should you do when in-person interviews are not possible?
Cancel the interview
Pivot & use video conferencing
Make your team to pickup the slack
Give up
