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TM-DS Wadeshwar Restaurants: Strategies for Growth Quiz

Total questions: 20

Worksheet time: 10mins

Name
Class
Date
1.

What was the initial capital with which Shriram Bhave started his restaurant business?

a)

INR 10,000

b)

INR 20,000

c)

INR 50,000

d)

INR 100,000

2.

Which restaurant is known for its open kitchen and limited menu?

a)

Smilestone Highway Restaurant

b)

Kalpak Caterers

c)

Wadeshwar Restaurant Deccan

d)

Shree Wadeshwar Bhuvan

3.

What was the average billing per customer at Wadeshwar Restaurant Deccan (WRD)?

a)

INR 130

b)

INR 200

c)

INR 100

d)

INR 150

4.

What type of customers primarily frequented WRD during the evenings?

a)

Tourists

b)

Students

c)

Families

d)

Office workers

5.

What was a significant challenge faced by Swanand in managing WRD?

a)

Poor location

b)

Limited menu options

c)

High employee turnover

d)

Lack of customers

6.

What marketing strategy did Swanand implement for Smilestone?

a)

Social media advertising

b)

Highway hoardings

c)

Television commercials

d)

Radio promotions

7.

What was the average revenue generated by Shree Wadeshwar Bhuvan (SWB) annually?

a)

INR 15 million

b)

INR 10 million

c)

INR 7.59 million

d)

INR 5 million

8.

Which restaurant was established in 2002 in an upmarket area of Pune?

a)

Smilestone

b)

Kalpak Caterers

c)

Wadeshwar Restaurant Deccan

d)

Shree Wadeshwar Bhuvan

9.

What was the seating capacity of Smilestone Highway Restaurant?

a)

200 persons

b)

140 persons

c)

250 persons

d)

100 persons

10.

What was the primary reason for the success of SWB according to Shriram?

a)

High marketing budget

b)

Limited menu and fresh food

c)

Large seating capacity

d)

High employee turnover

11.

What was the average revenue from weddings for Kalpak Caterers?

a)

INR 50.4 million

b)

INR 30 million

c)

INR 55.8 million

d)

INR 60 million

12.

What was one of Swanand's concerns regarding the expansion of Smilestone?

a)

High competition

b)

Insufficient land availability

c)

Lack of customer interest

d)

Finding a capable manager

13.

What was the main focus of Swanand's strategy planning session?

a)

Formulating a comprehensive strategy

b)

Increasing menu variety

c)

Expanding to international markets

d)

Reducing operational costs

14.

What was the average billing per customer at Smilestone?

a)

INR 300

b)

INR 225

c)

INR 50

d)

INR 100

15.

What was the unique selling proposition of Shree Wadeshwar Bhuvan (SWB) that attracted customers?

a)

Live music performances

b)

Authentic local cuisine

c)

Discounts for large groups

d)

Free Wi-Fi access

16.

What was a key factor in the decision to expand the Smilestone restaurant chain?

a)

Low competition in the area

b)

Availability of investors

c)

Increased customer demand

d)

Success of the initial location

17.

What type of cuisine was primarily offered at Wadeshwar Restaurant Deccan?

a)

Italian

b)

Chinese

c)

Indian

d)

Mexican

18.

What was the primary target audience for Smilestone Highway Restaurant?

a)

Local residents

b)

Tourists

c)

Business travelers

d)

Families

19.

What feature did Shree Wadeshwar Bhuvan (SWB) offer to enhance customer experience?

a)

Private dining rooms

b)

Outdoor seating

c)

Live cooking stations

d)

Pet-friendly areas

20.

What was a significant marketing tactic used by Kalpak Caterers to attract clients?

a)

Referral discounts

b)

Seasonal promotions

c)

Partnerships with event planners

d)

Social media contests