WorksheetsChapter 2 Stratma
Total questions: 10
Worksheet time: 5mins
What percentage of the world’s GDP does the Hospitality & Tourism (H&T) industry contribute?
5%
8%
11%
15%
Which of the following is NOT a challenge that the H&T industry faces?
Terrorism
Economic fluctuations
High demand for automation
Political instability
How can a restaurant improve customer loyalty effectively?
Reducing staff training programs
Keeping the same menu without any innovation
Launching a personalized rewards program
Avoiding digital reservation systems
What is meant by the perishability of H&T services?
Services can expire if not delivered in time
Services are always reusable
Services can be stored for later use
Services do not depend on customer demand
How does sustainability benefit the H&T industry?
By increasing short-term profits
By reducing environmental impact and supporting green initiatives
By decreasing customer interaction
By encouraging over-tourism
If you were managing a hotel, how would you use AI to enhance guest experiences?
Completely replacing human staff with robots
Implementing AI-powered chatbots for 24/7 customer support
Avoiding AI and sticking to traditional methods
Reducing staff interactions to the minimum
Why is the H&T industry considered inseparable from customer participation?
Because services require direct interaction between staff and customers
Because customers book their services in advance
Because all H&T services are tangible
Because H&T organizations operate internationally
If a travel agency plans to expand into international markets, what should be the top priority?
Using the same business strategies across all countries
Avoiding in-depth market research
Adapting to local laws, cultures, and market demands
Skipping strategic planning for faster expansion
A company like Marriott, which operates worldwide, falls under which classification?
Local
Regional
National
Global
If a travel agency wants to improve customer satisfaction, which strategy would be most effective?
Reducing employee interaction
Personalizing services and responding to customer needs
Avoiding new technologies
Focusing only on low-cost services
