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GROCERY GATEWAY

Total questions: 10

Worksheet time: 3mins

Name
Class
Date
1.

Why did Grocery Gateway relocate its fulfillment center from Mississauga to Downsview?

a)

To expand its product offerings

b)

To optimize warehouse layout for e-commerce logistics

c)

To reduce rental costs

d)

To be closer to its investors

2.

What potential risk comes with raising Grocery Gateway’s delivery fees?

a)

Increased warehouse costs

b)

Lower customer retention due to price sensitivity

c)

More customers switching to larger bulk orders

d)

Increased competition from luxury grocery brands

3.

If Grocery Gateway expanded nationwide, what would be the biggest logistical challenge?

a)

Managing relationships with suppliers

b)

Hiring more customer service representatives

c)

Ensuring consistent delivery efficiency across different cities

d)

Redesigning the website for larger audiences

4.

What was the biggest competitive threat to Grocery Gateway’s success?

a)

New startup grocery delivery companies

b)

Traditional grocery stores launching online delivery services

c)

High warehouse automation costs

d)

Lack of customer interest in online grocery shopping

5.

Why might partnering with local grocery stores be a better strategy than maintaining its own fulfillment center?

a)

It would reduce transportation costs significantly

b)

It would lower warehouse costs while maintaining product variety

c)

It would improve customer service

d)

It would increase the number of delivery trucks required

6.

Why was Grocery Gateway’s delivery efficiency lower than expected?

a)

Customers canceled orders frequently

b)

Drivers faced long wait times at grocery stores

c)

Traffic congestion and inefficient route planning

d)

The company had a shortage of delivery vehicles

7.

If Grocery Gateway wanted to increase delivery speed, which strategy would be LEAST effective?

a)

Upgrading route optimization software

b)

Reducing the variety of items available for sale

c)

Increasing the size of its delivery fleet

d)

Offering in-store pickup instead of home delivery

8.

f Grocery Gateway introduced drone delivery services, what would be a potential limitation?

a)

Customers preferring traditional delivery trucks

b)

Difficulty transporting large orders

c)

Reduced demand for online grocery shopping

d)

Lack of government regulation on drones

9.

What was a key challenge of offering 90-minute delivery windows?

a)

Customers often missed their delivery time slots

b)

It required highly efficient logistics to fulfill multiple orders per trip

c)

The company lacked enough trucks to make deliveries

d)

Competitors offered shorter 30-minute time slots

10.

What was a potential benefit of reducing the number of SKUs (products) available for online ordering?

a)

Lower costs due to reduced warehouse space and inventory management

b)

Increased customer retention due to limited options

c)

Higher delivery fees due to increased efficiency

d)

Reduced demand for home delivery services