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GEE 3 Final Examination, 2nd Sem. S.Y. 2024-2025

Total questions: 60

Worksheet time: 11mins

Name
Class
Date
1.

The part of the market you can capture in the future. It includes the demographic groups that are not currently your customers but could become customers in the future.

a)
potential market
b)

customers

c)

entrepreneurs

d)

None of the above

2.

People who have already purchased your product.

a)
Existing customers
b)

target market

c)

clients

d)

All of the above

3.

Any place where sellers of particular goods or services can meet with buyers of those goods and services.

(a)  

4.

Which of the following guidelines should you keep in mind to have an effective brainstorming session?

 

a)

Generate as many ideas as you can

b)

Build upon each other’s ideas

c)

Proceed with ideas that seem realistic and actionable

d)

Speak up only when you have a blockbuster idea

5.

What is a niche market?

a)

A market in which businesses sell to a large customer group with similar needs.

b)

A market in which businesses sell to a variety of customers.

c)

A market in which businesses sell to a small customer group with specific needs.

d)

A market in which businesses sell one product to many consumers.

6.
Mass marketing is about
 
a)
Aiming a product at one particular segment
b)
Developing products for different segments
c)
Going for a global marketing strategy
d)
Aiming the product at the entire market
7.

Market Size is

a)

how many buyers of a product

b)

how many sellers of a product

c)

how many buyers and sellers of a product

8.

It refers to prospects who are both interested and willing to buy a product or service.

a)

Available Market

b)

Potential Market

c)

Target Market

9.

Customer segments refer to the target people and/or organizations you are offering value proposition

a)

true

b)

false

10.

is someone that offers the same products, with in the same category as you”

a)
Direct competitor
b)

Indirect competitor

c)

Replacement competitor

d)

all of the above

11.

is a business that sells a product or service in the same category as you, but it’s different enough to act as a substitute for your product or service.

a)
Indirect competitor
b)

Direct competitor

c)

Replacement competitor

d)

None of the above

12.

Complete the sentence: A business plan...

a)

is useful once your business is operational but not much help during the startup phase

b)

is not usually needed once the business is up and running

c)

can serve as a tool for helping a business during the startup phase and for managing your business once it is up and running.

13.
A part of the business processes that result in the production and delivery of the product or service
a)
Competitive Analysis
b)
Company Description
c)
Operational Plan
d)
Organizational Plan
14.
Looks at how the business will expand in the future
a)
Growth Plan
b)
Product and Service Plan
c)
Contingency Plan
d)
Company Description
15.
A brief account of the key points contained in a business plan
a)
Executive Summary
b)
Company Description
c)
Mission Statement
d)
Vision Statement
16.
A description of the product or service to be offered
a)
Operational Plan
b)
Marketing Plan
c)
Product and Service Plan
d)
Industry Overview
17.

An organizational framework that will identify who will run the company as well as management’s philosophy?

a)

Organizational Plan

b)

Operational Plan

c)

Executive Summary

d)

Company Description

18.
A plan presenting financial forecasts for the business
a)
Loan Proposal
b)
Financial Plan
c)
Business Loan Plan
d)
Investor Plan
19.

What is a business plan?

a)

Written document that only outlines the business practices of the new business.

b)

Written document that describes the financial aspects of the business.

c)

Written document that only describes the ownership of the business.

d)

Written document that describes all the steps necessary for opening and operating a successful business.

20.

Why do you need a business plan?

a)

To explain your idea

b)

the ability to get financing.

c)

it's a road map that sets objectives and goals for the business.

d)

To help reduce the risk of business failure.

e)

All of the above.

21.
A brief account of the key points contained in a business plan
a)
Executive Summary
b)
Company Description
c)
Mission Statement
d)
Vision Statement
22.

Which of the following is included in the composition of feasibility study?

a)

Financial Feasibility Study

b)

Demographic Feasibility Study

c)

Physical Feasibility Study

d)

Resources Feasibility Study

23.

What is Market Feasibility Study?

a)

Assessment of the overall appeal of the market for the product or service being proposed

b)

The total potential purchase that is expected from the target market

c)

Market share stated in the form of a percentage of total market demand

d)

Market segmentation to enable the business to satisfy the needs and wants of the consumers

24.

Which of the following is not true about Target Market?

a)

Can be individuals, households, business organizations local as well as international and government organizations

b)

The group of customers with needs and wants that can be satisfied by the business through the supply of product/service.

c)

Involve determining who are the customers the business wishes to serve

d)

Participate as representative in Feasibility Study

25.

Which of the following is among the aspects of technical feasibility study?

a)

Demand

b)

Location

c)

Security

d)

Instruction

26.

Which of the following is true about Organizational Structure?

a)

Identifies responsibilities for each position and the relationship among those positions

b)

Obligate the technical team to trust their leader in every job aspects

c)

Quick decision making and bring managers complex problems to be solved using conceptual thinking

d)

Allow disobedient of hierarchical during emergency to ensure whole teams benefits

27.

Management team refers to

a)

a group of individuals responsible to make sure the sales of the product hit targeted value

b)

a group of individuals responsible to evaluate the prowess or ability of its technical team

c)

a group of individuals responsible to bring a product/service idea to market

d)

a group of individuals responsible to entertain and promote the product to ensure customer's good feedbacks

28.

Which of the following is not included in information in the financial feasibility study?

a)

Start up Capital

b)

Financial Sources

c)

Profitability Analysis

d)

Losses Probability

29.

"Determining whether the proposed venture is generating enough profit to make the proposed venture feasible" statement best refer to?

a)

Financial Routing

b)

Profitability Analysis

c)

Capital Distribution

d)

Start-up Plan

30.

Which of the following is not the expectation of a A feasible or viable business idea?

a)

Withstand the risks it will encounter

b)

Generate adequate cash flow and profits

c)

Remain viable in short period

d)

Meet the goals of the founders

31.
What is an example of primary research?
a)
Magazine
b)
Observation
c)
Newspaper
d)
Government statistics
32.

Downloading and viewing instructional videos on how to use a product

a)

Primary Research

b)

Secondary Research

33.
Which is a typical type of survey?
a)
Face to face
b)
All of them
c)
Postal
d)
Telephone or email
34.

Why are focus groups used in a research study?

a)

To bring together a group of people to discuss a particular product or issue

b)

All of them

c)

It enables open ended questions

d)

It can generate 'rich' information rather than a standard response 

35.
This is information that is useful and has already been collected for another purpose.
a)
Primary Data
b)
Secondary Data
36.
This is information that is collected for the first time to solve the problem being studied or for use in achieving the goal of the project.
a)
Primary Data
b)
Secondary Data
37.
This is a small number of people who are brought together to discuss elements of a specific issue or problem.
a)
Focus Group
b)
Observation
c)
Survey
d)
Test Market
38.
Information gathered on opinions, thoughts and feelings is....
a)
Qualitative
b)
Quantitative
39.
What is an example of secondary research?
a)
Focus Group
b)
Observation
c)
Newspaper
d)
Questionnaire
40.

Dexter wants some quick, informal feedback on his business ideas from friends and family. His best option would be:

a)

Share a survey and invite comments on Facebook

b)

Hand a written questionnaire to local shoppers

c)

Send a mailing to 500 local residents

d)

Commission a local market survey agency

41.
___________ is a method used to identify customers with similar wants and needs.
a)
Selling
b)
Planning
c)
Market Segmentation
d)
Sales pitch
42.
Which market segmentation method is selected when classifications of age, gender, income, or family size is utilized.
a)
Behaviorial
b)
Psychographic
c)
Demographic
d)
Geographic
43.

In this type of entrepreneurship, the people who run or own their

own business and hire family members or local employee.

a)

Small Entrepreneurship

b)

Scalable Startup Entrepreneurship

c)

Large Company Entrepreneurship

d)

Social Entrepreneurship

44.

This type of entrepreneurship focuses on producing product and services that resolve social needs and problems.

a)

Small Business Entrepreneurship

b)

Scalable Startup Entrepreneurship

c)

Large Company Entrepreneurship

d)

Social Entrepreneurship

45.

It provides new product ventures, market, technology and quality of goods, etc., and increase the standard of living of people.

a)

Impact on society and community development

b)

Increase standard of living

c)

Creation of employment

d)

Innovation

46.
Accounts Payable is a:
a)
Current Asset
b)
Current Liability
c)
Non Current Asset
d)
Non Current Liability
47.

To run a business successfully, you must be able to put together a financial plan, budget, and keep track of your income and expenses

a)

True

b)

False

48.

What is a one-year accounting period called?

a)

Financial Forecast

b)

Operating Cost

c)

Fiscal Year

d)

Financial Finnish

49.

An item of value your business owns is called (a)  

50.

What is money that your business owes called?

a)

Net Loss

b)

Owner's equity

c)

Blood Debt

d)

Liability

51.

A cash budget tells you how much money your business will need over the long run. (True or False)

(a)  

52.

What is the report of the financial state of your business on a certain date called?

a)

Balance sheet

b)

Budget

c)

Cash Budget

d)

Snitch

53.

Your financial records are not confidential, so you have to show them to banks or investors

a)

True

b)

False

54.

What is the process of recording your business's finances?

(a)  

55.

Who is the person in charge of a business's financial planning?

a)

Financial Manager

b)

Financial Overseer

c)

Financial Accountant

d)

Mr. Morrise and his Basic Math Skills

56.

When a business's expenses are greater than the revenue, it is called___

a)

a cash reserve

b)

a cash preserve

c)

a net loss

d)

a net storage

57.

Which shows the incoming and outgoing money of a business?

a)

balance sheet

b)

financial outlook

c)

statement of cash flow

d)

financial statement

58.

It refers to the ability  of a company to pay maturing obligations. The current assets of a company are compared with its current liabilities to determine its paying capacity.

a)

assets

b)

capital

c)

liquidity

d)

maturity

59.

The process of systematically gathering, recording, and evaluating data regarding specific marketing problem.

a)

Business Plan

b)

Market Research

c)

Planning

d)

Business Venture

60.

Hiring the right people is an important step for entrepreneurs to create an efficient team.

a)

true

b)

false