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unit 7,12,18 ,cq

Total questions: 92

Worksheet time: 49mins

Name
Class
Date
1.

What term describes political and monetary agreements among nations in which preference is given to member countries?

a)

International Commerce

b)

Economic Disintegration

c)

Economic Integration

d)

Global Cooperation

2.

What was the predecessor to the World Trade Organization (WTO)?

a)

European Union (EU)

b)

North American Free Trade Agreement (NAFTA)

c)

General Agreement on Tariffs and Trade (GATT)

d)

Association of Southeast Asian Nations (ASEAN)

3.

Which form of economic integration involves two countries deciding to cooperate more closely together, usually through tariff reductions?

a)

Regional integration

b)

Global integration

c)

Bilateral integration

d)

Multilateral integration

4.

What is the primary goal of a Free Trade Agreement (FTA)?

a)

To establish a common currency among member countries.

b)

To abolish all tariffs between member countries.

c)

To create a common external tariff against non-member countries.

d)

To allow free mobility of production factors.

5.

What is the largest and most comprehensive regional economic group mentioned?

a)

North American Free Trade Agreement (NAFTA)

b)

Association of Southeast Asian Nations (ASEAN)

c)

European Union (EU)

d)

Southern Common Market (Mercosur)

6.

Which type of effect in regional economic integration describes the shifting of resources from inefficient to efficient companies as trade barriers fall?

a)

Dynamic effect

b)

Static effect

c)

Cascading effect

d)

Synergistic effect

7.

What does the term "trade diversion" refer to in the context of economic integration?

a)

An increase in overall global trade.

b)

A shift in trade to countries within the group at the expense of trade with countries not in the group.

c)

The creation of new trade routes between member countries.

d)

The removal of all trade barriers globally.

8.

Which of the following is not a typical reason for neighboring nations to form regional trade groups?

a)

Short travel distances for goods.

b)

Similar consumer tastes.

c)

Guaranteed higher wages for all member country workers.

d)

Common histories and interests.

9.

A "Customs Union" is a form of economic integration that combines the features of a Free Trade Agreement with what additional element?

a)

Free mobility of production factors.

b)

A common external tariff against non-member countries.

c)

A shared central bank and common currency.

d)

A unified political system.

10.

What is a key characteristic of a "Common Market" that distinguishes it from a "Customs Union"?

a)

It eliminates all internal tariffs.

b)

It establishes common external tariffs.

c)

It allows for the free mobility of production factors like labor and capital.

d)

It focuses solely on trade in services, not goods

11.

The adoption of the Euro by many European Union members is an example of which type of integration?

a)

Political union

b)

Monetary union

c)

Customs union

d)

Free trade area

12.

Which of the following is a noted challenge for regional economic integration in Africa?

a)

The abundance of intrazonal trade agreements.

b)

Reliance on trade with other African nations.

c)

A large number of countries and various trade blocs.

d)

Consistent political identities across the continent.

13.

The World Trade Organization (WTO) aims to reduce barriers to trade in goods, services, and investment. How does regional integration potentially support this objective?

a)

By creating new trade barriers that the WTO can then address.

b)

By allowing for the liberalization of issues not covered by the WTO.

c)

By imposing stricter regulations on member countries.

d)

By diverting trade away from non-member countries

14.

What is a "dynamic effect" of regional economic integration?

a)

The immediate reduction of tariffs between member countries.

b)

The shifting of resources from inefficient to efficient producers.

c)

Overall growth in the market and a company's ability to achieve greater economies of scale.

d)

The imposition of new non-tariff barriers

15.

The North American Free Trade Agreement (NAFTA) is identified as a good example of "trade diversion" because:

a)

It significantly increased trade with Asian countries for its members.

b)

It led to companies shifting manufacturing facilities to Mexico from other low-cost labor regions outside the agreement.

c)

It eliminated all tariffs on bilateral trade between the US and Canada.

d)

It focused on common external tariffs for all members

16.

What was a primary motivation for the formation of various collaborative groups in Latin America after World War II, such as CARICOM and Mercosur?

a)

To implement import substitution strategies to address balance-of-payments problems.

b)

To achieve economies of scale by enlarging potential market size.

c)

To reduce reliance on former colonial powers for trade.

d)

To standardize legal systems across the region

17.

The ASEAN Free Trade Area (AFTA) has been successful in its objectives, primarily due to:

a)

Establishing a common currency for all member nations.

b)

Reducing tariffs and attracting foreign direct investment, turning the region into a production network.

c)

Focusing solely on trade in services, not goods.

d)

Imposing strict non-tariff barriers on non-member countries

18.

What is a key function of the United Nations Conference on Trade and Development (UNCTAD)?

a)

To promote military cooperation among developing nations.

b)

To integrate developing countries into the global economy.

c)

To regulate international commodity prices.

d)

To enforce human rights standards globally.

19.

Commodity agreements, such as those for coffee or petroleum, primarily aim to:

a)

Dictate prices through market-interfering mechanisms.

b)

Facilitate discussion, disseminate information, and improve product safety.

c)

Promote monopolistic practices among producers.

d)

Encourage countries to switch from commodity production to manufacturing

20.

A significant challenge for the European Union (EU), as highlighted by recent events like Brexit, is:

a)

The lack of common history and cultural similarities among members.

b)

The inability to establish a common currency.

c)

Managing the broad diversity of political, cultural, and language forces among its members.

d)

A severe lack of intr

21.

Despite various regional trade groups in Africa, why does significant intrazonal trade remain limited?

a)

Most African countries produce a wide variety of goods for intra-regional trade.

b)

African nations primarily rely on exporting commodities to developed countries.

c)

The lack of political identity across the continent prevents trade.

d)

Most trade agreements in Africa are customs unions, not free trade areas.

22.

The 'rules of origin' in trade agreements like NAFTA are crucial for:

a)

Determining the exact tariffs to be applied to goods from non-member countries.

b)

Ensuring that only goods with substantial economic activity within the free trade area are eligible for liberal tariff conditions.

c)

Preventing member countries from engaging in bilateral trade agreements with non-members.

d)

Standardizing product safety regulations across the region

23.

How does the concept of 'sovereignty' become potentially compromised as economic integration progresses from a Free Trade Agreement (FTA) to a Common Market and beyond, as seen in the EU?

a)

Member countries gain more control over their domestic economies.

b)

National governments are forced to implement uniform tax codes.

c)

Countries are willing to cede some national control over policies (like monetary or labor mobility) to a larger community for economic benefits.

d)

External tariffs become irrelevant, enhancing national control over trade

24.

A key distinction between the European Union (EU) and other regional trade blocs like NAFTA, particularly from a trade perspective, is that the EU:

a)

Only involves tariff reductions, similar to a basic Free Trade Agreement.

b)

Has gone far beyond trade, establishing a common currency, central bank, and extensive bureaucracy, signifying deeper integration.

c)

Limits the free movement of labor and capital among member countries.

d)

Experiences lower intrazonal trade compared to other regional groups due to its size

25.

While the WTO aims for global trade liberalization, regional economic integration can still be beneficial for developing countries by:

a)

Directly challenging the WTO's authority.

b)

Forcing them to adopt protectionist measures that limit competition.

c)

Providing flexibility and locking in liberalization among fewer countries with similar conditions, potentially accelerating development.

d)

Enabling them to completely forgo trade with high-income countries

26.

The Unilever case study regarding its operations in Southeast Asia highlights challenges despite regional integration efforts. Which of the following is not explicitly mentioned as a significant hurdle for full economic integration in the region?

a)

High levels of protectionism and non-tariff barriers.

b)

Complexity and costs of implementing regional trade agreements for Small and Medium Enterprises (SMEs).

c)

Political instability and ongoing military conflicts between member states.

d)

Lack of adequate infrastructure and significant diversity in consumer purchasing power

27.

The concept of 'trade creation' in regional integration implies that:

a)

Member countries will exclusively trade with each other.

b)

Production shifts to more efficient producers within the bloc, leading to lower prices and more goods for consumers.

c)

New products are invented specifically for the integrated market.

d)

Countries outside the bloc benefit directly from reduced trade barriers.

28.

If a country is part of a Free Trade Agreement but not a Customs Union, why might a product entering that country from a non-member, and then shipped to another member, still be subject to duties?

a)

The FTA mandates higher duties on all external trade.

b)

Each member country in an FTA maintains its own external tariffs.

c)

The rules of origin would not apply to internal bloc trade.

d)

Only goods produced entirely within the FTA are exempt from duties

29.

The initial establishment of the European Economic Community (EEC) and its subsequent evolution into the European Union (EU) was largely driven by a realization that:

a)

Individual national recovery after World War II could only be achieved through isolationist policies.

b)

Greater cooperation among European countries would accelerate economic recovery and stability.

c)

A common currency was essential from the very beginning of the integration process.

d)

Regional agreements should solely focus on political, not economic, integration

30.

The 'elephant in the room' regarding regional economic integration in Asia, despite the efforts of ASEAN and AFTA, is:

a)

The dominance of Japanese trade and investment in the region.

b)

The significant influence of China and Japan as major players outside the direct ASEAN/AFTA membership.

c)

The complete absence of any trade agreements with countries in the Americas.

d)

The lack of a common language across the diverse Asian nations

31.

What term refers to the network that links together different aspects of the value chain, from sourcing to the final consumer?

a)

Operations Management

b)

Logistics Management

c)

Supply Chain

d)

Value Chain

32.

What is the process of reducing waste in all areas of the supply chain?

a)

Total Quality Management

b)

Just-in-Time (JIT)

c)

Six Sigma

d)

Lean Manufacturing

33.

Which term describes a company moving part of its business processes outside its home country while still performing the function internally?

a)

Outsourcing

b)

Offshoring

c)

Insourcing

d)

Nearshoring

34.

What is a computerized information system used to address complex inventory situations and calculate demand for parts?

a)

ERP

b)

RFID

c)

MRP

d)

TQM

35.

What system is used to address complex inventory situations and calculate demand for parts?

a)

ERP

b)

RFID

c)

MRP

d)

TQM

36.

What highly focused system of quality control uses data and rigorous statistical analysis to identify 'defects'?

a)

Total Quality Management (TQM)

b)

Just-in-Time (JIT)

c)

Six Sigma

d)

Lean Manufacturing

37.

What is the goal of the 'zero defects' concept in quality management?

a)

To accept a certain level of defects that are managed later

b)

To eliminate all defects

c)

To minimize testing procedures

d)

To outsource quality control

38.

Which manufacturing configuration involves performing all value-chain activities in one geographic location to serve the world?

a)

Regional Manufacturing

b)

Local Manufacturing

c)

Centralized Manufacturing

d)

Dispersed Manufacturing

39.

What is defined as meeting or exceeding customer expectations?

a)

Quality

b)

Value

c)

Efficiency

d)

Productivity

40.

How does supply chain management differ from operations management?

a)

Supply chain management is internal, while operations management is external.

b)

Supply chain management is external, while operations management is internal.

c)

Supply chain management focuses on finance, while operations management focuses on marketing.

d)

They are synonyms and refer to the same activities.

41.

What is a key strategic decision regarding production for MNEs, determining whether parts are supplied from internal production or from external sources?

a)

Manufacturing Configuration

b)

Global Sourcing

c)

Make or Buy

d)

Vertical Integration

42.

What is a primary reason for manufacturers like Apple to set up manufacturing facilities in countries like China?

a)

To focus on firm-specific assets like innovation and marketing

b)

To achieve vertical integration of all processes

c)

To simplify the supply chain by using only local suppliers

d)

To eliminate the need for operations management

43.

Regional manufacturing configurations are often favored when:

a)

Manufacturing costs are uniform globally.

b)

Transportation costs are low and markets are similar.

c)

Markets are segmented and require local responsiveness.

d)

Vertical integration is the primary strategy.

44.

What is a significant challenge when using suppliers located in different countries, even if they offer lower costs?

a)

Increased control over production processes

b)

Potential for increased intellectual property transfer to competitors

c)

Simplified logistics and supply chain management

d)

Guaranteed quality standards across all suppliers

45.

How does the Just-in-Time (JIT) inventory management approach relate to a company's relationship with its suppliers?

a)

It requires large stockpiles of inventory from many suppliers.

b)

It relies on suppliers to deliver materials just as they are needed in production.

c)

It eliminates the need for close relationships with suppliers.

d)

It encourages sourcing only from domestic suppliers.

46.

What is a primary purpose of global sourcing?

a)

To centralize all production activities in the home country

b)

To acquire ingredients, parts, or services from various international suppliers

c)

To eliminate the need for quality management

d)

To prevent suppliers from becoming competitors

47.

What role does Enterprise Resource Planning (ERP) typically play in global supply chain management?

a)

It is primarily used for marketing and sales forecasting.

b)

It is a computerized system for managing internal operations across different functions.

c)

It labels products with electronic tags for tracking.

d)

It arranges transportation and logistics for shipments.

48.

How might vertical integration impact a company's supply chain strategy?

a)

It increases reliance on external suppliers.

b)

It moves away from controlling more elements of the value chain.

c)

It brings more parts of the value chain internal to the company.

d)

It restricts operations to only domestic markets

49.

The Dodd-Frank Act requires MNEs to disclose the use of 'conflict minerals' sourced from certain regions, primarily in Africa. What is a key challenge for MNEs in complying with this?

a)

The minerals are not used in modern electronics.

b)

Verifying the country of origin through long supply lines is difficult.

c)

The act only applies to domestic companies.

d)

Suppliers provide complete transparency automatically.

50.

Why might a company choose a regional manufacturing configuration over a centralized one?

a)

To maximize scale economies in a single location.

b)

To minimize transportation costs to diverse markets.

c)

To simplify supply chain management.

d)

To reduce overall labor costs globally

51.

Quality standards like ISO 9000 are important for global supply chain management because:

a)

They are only required for domestic operations.

b)

They provide a universal framework for quality assurance and consistency.

c)

They guarantee zero defects in all products.

d)

They eliminate the need for supplier evaluation

52.

Private Technology Exchanges (PTXs) are online platforms that facilitate trade transactions. What group of entities do they typically bring together?

a)

Government agencies and NGOs

b)

Competitors within the same industry

c)

Manufacturers, distributors, resellers, and customers

d)

Financial institutions and currency traders

53.

What is one potential disadvantage for a company that relies heavily on indirect exporting, as discussed in the context of supply chain decisions?

a)

It increases control over core competencies.

b)

It requires a higher resource commitment abroad.

c)

It lowers profit margins and hinders developing customer relationships.

d)

It eliminates all business risk.

54.

How does the rise of contract manufacturing affect the global production landscape?

a)

It forces MNEs to vertically integrate all production.

b)

It allows companies to specialize in design and marketing while outsourcing production.

c)

It eliminates the need for suppliers.

d)

It centralizes all production in developed countries.

55.

How does the concept of "Suppliers as Competitors" represent a complex strategic challenge in global supply chains?

a)

Suppliers are always competitors, simplifying strategic decisions.

b)

MNEs rely on suppliers for components but risk those suppliers using shared knowledge to compete.

c)

Suppliers only compete in the domestic market, not globally.

d)

Competition from suppliers is limited to low-tech industries.

56.

Integrating information technology, such as ERP and RFID, into global supply chain management primarily contributes to:

a)

Increased manual tracking of inventory.

b)

Enhanced visibility, coordination, and efficiency across the network.

c)

Reduced need for quality control procedures.

d)

Elimination of all transportation costs

57.

The decision to "Make or Buy" in a global context often depends on:

a)

The absolute total cost, regardless of location or strategy.

b)

The extent to which a firm wants to concentrate internally on its core competencies.

c)

The legal system of the country where the supplier is located.

d)

The political ideology of the host government.

58.

While "Zero Defects" is an ideal goal in Total Quality Management (TQM), achieving it globally is challenging because:

a)

Customers do not value defect-free products.

b)

It requires significant investment in processes and potentially supply chain partners' capabilities.

c)

It simplifies quality control to basic inspections.

d)

It only applies to service industries, not manufacturing

59.

Operating manufacturing facilities in a country with a legal system based on "Rule of Man" would likely impact global supply chain management by:

a)

Guaranteeing predictable enforcement of contracts with suppliers.

b)

Making property rights for facilities and inventory more secure.

c)

Introducing uncertainty and potential arbitrary actions affecting operations and supplier relationships.

d)

Simplifying compliance with international quality standards

60.

The increasing use of technology like RFID in global supply chains primarily addresses which type of inventory situation?

a)

Simple, low-volume domestic inventory.

b)

Complex, high-volume international inventory tracking and data sharing.

c)

Inventory management for services only.

d)

Calculating demand based on production schedules

61.

For a company aiming for high local responsiveness, which manufacturing configuration would likely be most strategically appropriate, despite potentially higher costs compared to centralization?

a)

Centralized manufacturing, serving all markets from one point.

b)

Regional manufacturing, tailoring products and processes to distinct regions.

c)

Outsourcing all production to a single global contract manufacturer.

d)

Implementing a strict Just-in-Time system across all locations.

62.

What primarily defines a company's mission?

a)

Its ultimate long-term goal.

b)

Its business, objectives, and approach to achieve them.

c)

Its ability to adapt to changing market conditions.

d)

Its competitive advantages over rivals

63.

What is the main purpose of strategic planning in an international company?

a)

To manage day-to-day operations.

b)

To convert vision and mission into actionable programs and measurable outcomes.

c)

To focus solely on short-term financial gains.

d)

To limit interaction with external stakeholders

64.

Which of the following best describes "resources" in the context of an international company's strategy?

a)

The unique skills or knowledge that make a company better than competitors.

b)

The ability to engage an activity or complete an action in an integrative way.

c)

Tangible or intangible assets controlled by the company that drive production.

d)

The final products or services sold to customers

65.

A company pursuing a cost leadership strategy aims to:

a)

Offer unique products at premium prices.

b)

Make a product at a given quality level for a cost below those of competitors.

c)

Customize products to local preferences.

d)

Focus on niche market segments exclusively

66.

What does "configuration" refer to in the context of an international company's value chain?

a)

The process of setting prices for products globally.

b)

Deciding which value-chain activity to perform where in the world.

c)

The internal coordination of different functional departments.

d)

The cultural adaptation of marketing messages

67.

Which of the following describes a "transnational strategy"?

a)

Transferring home-country competencies to foreign markets with minimal adaptation.

b)

Customizing products and processes to local circumstances in each national market.

c)

Championing worldwide standardization of value activities and emphasizing efficiency.

d)

Simultaneously aiming for global integration, local responsiveness, and knowledge diffusion

68.

The Integration-Responsiveness (IR) Grid provides a framework to:

a)

Measure the profitability of different international investments.

b)

Organize analysis of global integration and local responsiveness pressures.

c)

Determine the optimal capital structure for international operations.

d)

Forecast future exchange rate movements.

69.

What is a "metanational" company striving to achieve?

a)

Strict centralization of all operations in the home country.

b)

Selling standardized products globally without adaptation.

c)

Finding unique ideas, activities, and insights worldwide to leverage and create new value.

d)

Relying solely on local subsidiaries for all decision-making

70.

According to the "Industrial Organization (IO) Model," what is the primary factor influencing a company's potential profitability?

a)

The ingenuity of its managers.

b)

The structure of the industry, including factors like threat of new entrants and buyer power.

c)

The unique resources and capabilities possessed by the firm.

d)

The company's commitment to social responsibility

71.

What distinguishes "capabilities" from "resources" in a company's strategic context?

4 lines
72.

What distinguishes "capabilities" from "resources" in a company's strategic context?

a)

Capabilities are tangible assets, while resources are intangible.

b)

Capabilities directly support productive operations by productively bundling resources.

c)

Resources are developed externally, while capabilities are internal.

d)

Resources are unique skills, while capabilities are raw materials

73.

A "differentiation strategy" primarily aims to:

a)

Compete on the basis of lowest possible cost.

b)

Offer unique products or services that customers perceive as distinct and valuable.

c)

Maximize production runs by standardizing products.

d)

Acquire existing foreign operations rather than building new ones

74.

When is a dispersed value chain configuration generally more sensible for an international company?

a)

When a single market provides the lowest-cost environment for all activities.

b)

When different activities (e.g., R&D, production, advertising) cost less in different countries.

c)

When the company primarily serves its global market through exports from a home base.

d)

When local responsiveness pressures are low

75.

What is a key motivation for an international company to pursue global integration?

a)

To satisfy host government requirements and regulations.

b)

To customize products to local customer preferences.

c)

To maximize efficiency gains from scale, experience, and location effects.

d)

To build local goodwill by supporting national agendas

76.

The international strategy is typically suited for international companies that:

a)

Face high pressures for global integration and local responsiveness simultaneously.

b)

Have strong home-country competencies and face low pressures for both global integration and local responsiveness.

c)

Prioritize adapting products and processes to local circumstances.

d)

Seek to be the worldwide cost leader through concentrated value activities

77.

What is a primary limitation of the localization strategy?

a)

It may miss opportunities for global standardization and efficiency.

b)

It struggles to adapt to unique local preferences.

c)

It centralizes decision-making too much at headquarters.

d)

It often leads to conflicts with host governments

78.

A company implementing a global strategy typically:

a)

Adapts its products extensively for each foreign market.

b)

Concentrates its value activities in a few ideal locations to maximize productivity.

c)

Decentralizes decision-making authority to local subsidiaries.

d)

Prioritizes local responsiveness over cost efficiency.

79.

What is the concept of "glocal" orientation most closely associated with?

a)

A purely international strategy.

b)

A strategy emphasizing global integration.

c)

A strategy emphasizing local responsiveness.

d)

A transnational strategy that balances universalizing and particularizing tendencies.

80.

What does "sensemaking" involve for strategic planners in an international company?

a)

Copying competitors' successful strategies.

b)

Studying shifting markets, competitor initiatives, and changing consumer behaviors to understand the global business environment.

c)

Eliminating all uncertainties and risks from the strategic planning process.

d)

Limiting decision-making to a few top executives.

81.

Which of the following is an example of an intangible resource for a company?

a)

Manufacturing systems.

b)

Retail network.

c)

Brand recognition.

d)

Production facilities.

82.

When an international company pursues a transnational strategy, how is knowledge typically diffused?

a)

Primarily from headquarters to subsidiaries.

b)

Only from local subsidiaries to headquarters.

c)

Systematically in multiple directions, leveraging local insights worldwide.

d)

Knowledge diffusion is not a priority for this strategy type.

83.

What potential risk is associated with concentrating value activities in a few productivity-maximizing locations under a global strategy?

a)

Increased local responsiveness pressures.

b)

Exposure to political change, legal manipulations, and exchange-rate instability.

c)

Difficulty in achieving economies of scale.

d)

Enhanced flexibility to customize products for local markets

84.

The "Great by Choice" outlook emphasizes that strategic success is largely due to:

a)

Industry structure determining market conditions.

b)

Managers' insights in acquiring resources, organizing capabilities, and developing competencies.

c)

Strict adherence to pre-defined strategic plans.

d)

Minimizing exposure to all foreign markets

85.

Which of the following best describes a core competency?

a)

A company's entire product line.

b)

A basic input required for production.

c)

A unique capability that competitors find difficult to copy and that creates competitive advantage.

d)

The legal framework within which a company operates.

86.

Why might an international company find it challenging to sustain a localization strategy over the long term, particularly in price-sensitive markets?

a)

It centralizes too much decision-making at headquarters, hindering local adaptation.

b)

It requires replicating value activities from subsidiary to subsidiary, increasing costs along the value chain.

c)

It fails to build local goodwill by neglecting national agendas.

d)

It is overly focused on global standardization, making it inflexible

87.

How do institutional agents, such as the WTO, influence the global integration versus local responsiveness dilemma for international companies?

a)

By consistently imposing strict local content standards that mandate local responsiveness.

b)

By discouraging trade and investment, thereby reducing pressures for global integration.

c)

By standardizing rules of world trade and investment, creating greater potential for integrated global operations.

d)

By promoting protectionism and trade barriers, favoring localization

88.

.An international company that adopts a transnational strategy often aims to balance seemingly contradictory objectives. What are these core objectives?

a)

Maximizing cost leadership and minimizing innovation. .


b)

Achieving efficiency through global integration and effectiveness via local responsiveness.

c)

Prioritizing home-country market dominance and avoiding foreign competition.


d)

Centralizing all decision-making while encouraging individual employee autonomy.


89.

The concept of "reshoring" in value chain configuration implies:

a)

Moving production activities to a country that shares a common border.


b)

Relocating operations from a foreign to a domestic location, often due to factors like robotics and 3-D printing.


c)

 Expanding production into many foreign markets simultaneously.


d)

Increasing reliance on human labor rather than automation

90.

In which scenario might an international company be most likely to successfully implement a differentiation strategy globally despite potentially higher costs?


a)

When targeting consumers in highly price-sensitive emerging markets.

b)

When the product offers compelling value that neutralizes stubborn local preferences, such as Zara's fast fashion.


c)

 When seeking to achieve the lowest possible production cost through mass-marketing.

d)

d) When institutional agents strictly regulate product customization

91.

What is a significant challenge for an international company attempting to gain competitive advantage through an integrated cost leadership/differentiation strategy?


a)

 It is inherently easier to implement than pure cost leadership or differentiation.

b)

 It often sacrifices flexibility to customize products for local markets.

c)

It risks getting caught in the "dreaded middle zone" where costs are too high and responsiveness too low.

d)

It relies too heavily on external partners, leading to loss of control


92.

The evolution of the "Multinational Enterprise of the Future" towards concepts like the "metanational" suggests a shift in focus from:


a)

The evolution of the "Multinational Enterprise of the Future" towards concepts like the "metanational" suggests a shift in focus from:


b)

 Selling products worldwide to mining unique ideas and knowledge globally.


c)

 Maximizing efficiency to maximizing local adaptation.


d)

 Standardizing processes to differentiating products