It refers to any goods or services that is produced to meet costumer's want, tastes and preferences.

One of the elements of promotional mix wherein there is one-to-one communication between a sales representative and customer to make a sale

One of the elements of promotional mix wherein targeted messages sent directly to consumers to generate a response or transaction.

One of the elements of promotional mix wherein it manages a company's public image and creating a positive reputation through unpaid and earned media.

One of the elements of promotional mix wherein it paid, non-personal promotion of product or service through various media

It refers to the complete set of activities, which communicate the product, brand or service to the user.

It is the ultimate marketing strategy. It is one of the most important element s of the marketing mix today.

One of the 7P's of marketing that answer the question, when customers hear my brand name, what should come to their mind?

All of the following are examples of advertising except

All of the following are examples of sales promotion ESCEPT _____

It refers to the outside appearance of a product and how it is presented to the customers.

It is one of the most important in creating a business identity.

Determine the correct "P" being described below.

A cellphone is sold in a sleek, black box with magnetic closure and embossed logo.

These are goods that are intended for production or resale.

Which of the following is not a quality of a good brand name?

All of the following refers to the channel, which of the following does not belong to the group?

Also known as Industrial Goods

These are goods that are intended for personal use or satisfaction.

How many intermediary/ies is/are there in the first stage of distribution channel?

How many intermediary/ies is/are there in the second stage of distribution channel?

How many intermediary/ies is/are there in the third stage of distribution channel?

Price is determined by the following EXCEPT

A pricing strategy in which there is fixed percentage added to the cost of producing the product.

Determine the Pricing Strategy used below.

A product is priced at Php99.99 instead of Php100 to make it seem cheaper

Determine the Pricing Strategy used below.

A fast food chain offers a burger, fries, and drink combo for Php150, while the total price of each item individually is Php180.

Determine the Pricing Strategy used below.

A grocery store sells a brand of detergent for Php5 less than it's nearby competitor

Determine the Pricing Strategy used below.

A tech company launches a new smartphone at Php80,000, then reduces the price after a few months as competition increases.

Determine the Pricing Strategy used below.

A new internet provider offers a fast connection for only Php499/month for the first 6 months to attract subscribers.

Determine the Pricing Strategy used below.

A high-end watch brand prices it's products at Php250,000 to maintain a prestigious image.

Determine the Pricing Strategy used below.

A clothing store offers 20% of all items during a back-to-school sale.

Determine the Pricing Strategy used below.

A generic brand of rice sells for much less than branded alternatives.

A pricing strategy that sets the price based on the perceived value to the customer rather than the cost.