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WorksheetsMidterm Examination on MICE
Total questions: 88
Worksheet time: 49mins
What does the acronym MICE stand for in the hospitality industry?
Marketing, Investment, Culture, Environment
Meetings, Incentives, Conferences, Exhibitions
Management, Industry, Commerce, Events
Media, Information, Communication, Education
Which of the following best describes an incentive event?
A casual social gathering
A business meeting without a set agenda
A reward-based program for performance
An event that promotes cultural awareness
Which MICE component involves a participatory meeting for discussion and consultation, often smaller and more select than a congress?
Meeting
Incentive
Conference
Exhibition
Exhibitions are events where:
Debates are held on social topics
New laws are discussed and passed
Products and services are displayed
Sports competitions are held
The Meetings Industry plays a key role in:
Increasing the stock market
Fueling local transportation systems
Knowledge transfer and collaboration
Promoting political campaigns
Which of the following is NOT a feature of the MICE industry?
Well-planned events
Small personal gatherings
Business and academic objectives
Economic contribution through tourism
According to the UNWTO, tourism involves travel for:
More than one year
Paid work
Leisure or business other than paid work
Migration
The MICE industry contributes to the local economy through:
Limiting business travel
Increasing land prices
Providing jobs and taxes
Preventing cultural exchange
The World Exposition is an example of which MICE component?
Meeting
Incentive
Conference
Exhibition
Which of the following best describes the event industry?
A niche of the hotel industry only
Focused solely on weddings
An umbrella term for meetings and events
Only concerned with entertainment shows
When was the Philippine Tourist and Travel Association established?
1973
1991
1950
1976
What did Presidential Decree No. 1 in 1972 lead to?
Creation of DOT's official website
Establishment of the Department of Trade and Tourism
Construction of NAIA
Founding of Phil-Incentive
Which organization was established in 1976 to promote PH as a meeting and convention destination?
TPB
MITE
PCVC
PH Convention Bureau
What is the role of the Tourism Promotions Board (TPB)?
Building airports
Marketing PH as a global tourism destination
Regulating visa policies
Operating duty-free shops
Which event in 1976 marked the birth of the Philippine Convention Industry?
Miss Universe 1974
IMF-World Bank Joint Conference at PICC
Launch of DOT
Visit Islands Philippines 1994
Which law strengthened tourism's role in economic growth in 2009?
R.A. 9991
R.A. 8371
R.A. 9593
R.A. 9484
Which DOT-attached agency supervises tourism enterprise zones (TEZs)?
TPB
TIEZA
DFPC
PRA
What does CIT stand for in the context of MICE?
Convention and Investment Team
Conventions and Incentives Travel Unit
Corporate Investment Travel
Conference International Team
Which organization manages Rizal Park and Paco Park?
TIEZA
IA
NPDC
NPF
What does DFPC operate?
Local travel agencies
Duty and tax-free merchandising system
Cruise terminal operations
Sports diving regulations
Which president signed the Executive Orders reorganizing the Ministry into the Department of Tourism in 1986?
Ferdinand Marcos
Gloria Arroyo
Corazon Aquino
Rodrigo Duterte
The Miss Universe pageant was held in the Philippines in which two years?
1990 & 2000
1974 & 1994
1985 & 1991
1980 & 1992
What major sporting event did the Philippines host in 2019?
ASEAN Games
Asian Cup
30th SEA Games
Pacific Games
Which agency is responsible for Intramuros' restoration and development?
IA
TPB
TIEZA
PRA
What is one of the roles of the Philippine Retirement Authority (PRA)?
Promote Filipino culture
Host global sports events
Attract retirees and investors
Market Philippine souvenirs
What does the DOT aim to position the Philippines as in its MICE strategy?
Budget travel destination
Cruise hub of Asia
Preferred MICE venue
Green tourism capital
Which MICE component tracks number of participants and events?
Incentive Travel Survey
Convention Utilization Survey
Visitor Impact Survey
MICE Scorecard
Who assists CIT in planning meetings and events?
Tourists
Meeting planners and incentive organizers
Hotel managers
Travel bloggers
The organization MITE was created in partnership with which international group?
UNWTO
SITE
APEC
ASEAN
What is the average daily expenditure one aspect of?
Convention Utilization Survey
Travel Satisfaction Survey
Convention Income and Expenditure Survey
Cost of Living Index
Which DOT-attached agency develops tourism infrastructure?
TIEZA
IA
TPB
NPDC
Which entity provides promotional materials and audio-visual aids to clients?
TPB Headquarters
DOT Legal Division
Conventions and Incentives Travel Unit
PRA
Which survey covers incentive travelers' average length of stay and origin?
Convention Income Survey
Incentive Travel Survey
Leisure Travel Survey
Visitor Information Study
What year was the Ministry of Tourism renamed to DOT?
1973
1986
1972
2000
What activity helps CIT clients choose event venues?
Visa assistance
Liaison meetings
Site inspections
Budget planning
What does TPB encourage through its incentives?
Local tourism tax
Investment and promotion of tourism
Construction of shopping centers
Regulation of airlines
What is one key function of TIEZA?
Regulate duty-free shops
Promote medical tourism
Manage tourism enterprise zones
License scuba divers
Who ensures the safety of scuba diving in the country?
TPB
PRA
Philippine Commission on Sports Scuba Diving
DOT
Which group helps in bid preparation for meetings and conventions?
DOT Legal Affairs
TPB's CIT Unit
NPF
MITE
What is the main purpose of strategic planning in event management?
To decorate the venue
To measure progress and success of an event
To provide entertainment only
To avoid hiring staff
Which of the following is the first step in understanding clients' needs?
Setting the budget
Asking key questions
Booking the venue
Hiring the staff
Event goals and objectives should be:
General and vague
Measurable and clear
Secret from clients
Based on assumptions only
Feasibility means:
The ability to decorate the venue
The state of being easily done
The process of selling tickets
The ability to recruit volunteers
Which of the following is NOT part of feasibility analysis?
Technical feasibility
Financial feasibility
Cultural feasibility
Risk feasibility
Time feasibility mainly concerns:
Budget and profit
Calendar dates and scheduling
Guest invitations only
Choosing the theme
Popular hotels and convention centers are usually booked:
A week before the event
A year in advance
Only a day before the event
Two weeks before the event
Financial feasibility helps organizers in:
Identify event expenses and fund sources
Choose the event theme
Select performers
Prepare the guest list
Technical feasibility includes checking:
Social media accounts
Transportation, accessibility, and internet
Attendees' backgrounds
Cultural dances
Possible risks in event planning include:
Health, safety, and finance
Games and entertainment
Souvenir production
Decorations only
Support feasibility answers the question:
"Who will be the speakers?"
"What's in it for me?"
"Where is the venue located?"
"When is the program?"
Which is NOT one of the 5Ws and 1H in planning?
Why
When
How
Which
Networking is often considered the main reason:
Why do people attend events
Why budgets are reduced
Why staff are hired
Why food is served
Determining timelines in event planning ensures:
Staff are paid in advance
Tasks are completed on schedule
Entertainment is guaranteed
No checklist is needed
Which is an example of a fixed cost?
Venue rental
Souvenir items
Food and beverage
Delegate kits
Variable costs depend on:
The number of attendees
Fixed budgets only
Venue rental contracts
Marketing fees
Computing potential profit means:
Adding total expenses
Subtracting total costs from fund sources
Ignoring sponsorships
Only calculating delegate fees
Break-even level is achieved when:
Costs equal revenues
Profit is doubled
Sponsorships are ignored
Venue fees are waived
An event checklist should include:
Only food suppliers
Resources, tasks, responsible persons, and deadlines
Entertainment program only
Guest list only
A master checklist must cover:
Only the set-up phase
All aspects of the event
Only the closing phase
Only the program proper
Sustainability in event planning helps:
Reduce waste and maximize resources
Increase ticket prices
Minimize marketing
Hire fewer staff
One eco-friendly practice is:
Printing more handouts
Using reusable plates and cutlery
Serving imported food only
Using excess food for giveaways
Paperless communication is promoted by:
Handing out flyers
Communicating electronically
Printing brochures
Mailing invitations
Food sustainability can be promoted by:
Serving imported dishes
Using out-of-season food
Sourcing local, in-season food
Ordering large excess food
Which of the following is an advantage of strategic planning?
Random event decisions
Clear progress measurement and communication
Ignoring client needs
Reducing guest participation
Why should organizers confirm the final number of attendees before the event?
To prevent excess food and wastage
To create a bigger budget
To design more tickets
To book more performers
TRUE OR FALSE: The Intramuros Administration is mandated to designate, regulate and supervise tourism enterprise zones as well as develop, manage and supervise tourism projects in the country.
TRUE
FALSE
TRUE OR FALSE : Tourism Promotion Board is tasked with the marketing and promotion of the Philippines as a global tourism destination.
TRUE
FALSE
TRUE OR FALSE : The Conventions and Incentive Travel Unit provides comprehensive information, assistance and guidance to meeting planners and incentive travel organizers who seek an ideal venue for their meetings and incentive groups.
TRUE
FALSE
TRUE OR FALSE : The Tourism Promotion Board serves a liaison service that provides clients with a valuable network of contracts both in government and private sectors.
TRUE
FALSE
TRUE OR FALSE : To improve the tourism competitiveness of the Philippines, the Department of Tourism positions the country as a destination and venue for major events and encourages private sector investment.
TRUE
FALSE
TRUE OR FALSE : Convention is a gathering that is normally smaller in scale and more select in character features which tend to facilitate the exchange of information.
TRUE
FALSE
TRUE OR FALSE : Event Industry is a key component of the knowledge economy, acting as a vehicle for business, professional and academic communities to achieve the interactions required to affect the knowledge transfer, collaboration and information dissemination.
TRUE
FALSE
TRUE OR FALSE : MICE Industry is a service industry, which encompasses transportation, sales finance and travel.
TRUE
FALSE
TRUE OR FALSE : MICE tourism contributes significantly to the development of tourism destination.
TRUE
FALSE
TRUE OR FALSE : Strategic Planning of any event requires careful study of everything that is necessary for an event to be successful.
TRUE
FALSE
TRUE OR FALE : Expectation setting and understanding clients' needs will guide the event manager whether to take on the task.
TRUE
FALSE
TRUE OR FALSE : An event objectives serve as the road measurement. It measures the progress in attaining the event goals.
TRUE
FALSE
TRUE OR FALSE : An Event objective must be simple, measurable, attainable, relevant and timebound.
TRUE
FALSE
A sheet that includes all the resources and tasks needed for an event the people responsible, start date and completion date that is useful for the planner/ organizer of every event.
(a)
It is defined as "the state of being easily done".
(a)
The analysis and evaluation of a proposed project to determine if it is technically feasible within the estimated cost and will be profitable.
(a)
It provides the basis for measuring the progress and success of an event communication among event coordinators when referring to the same master plan.
(a)
A type of tourism in which large groups, usually planned well in advance, are brought together for a particular purpose.
(a)
The coming together of several people in one place, to confer or carry out a particular activity.
(a)
It is offered to its participants to reward a previous performance.
(a)
An umbrella term for the vast scope of the meeting and events profession.
(a)
The key component of the knowledge economy, acting as a vehicle for business, professional, and academic communities.
(a)
What is the main purpose of strategic planning in event management?
To decorate the venue
To measure progress and success of an event
To provide entertainment only
To avoid hiring staff
