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C8_MKT 1204

Total questions: 15

Worksheet time: 8mins

Name
Class
Date
1.

Which option best defines a global supply chain based on the definition provided?

a)

A company’s internal production schedule for domestic markets

b)

The worldwide network of firms and processes for sourcing raw materials, transforming them into parts or finished products, and delivering them to customers across international markets

c)

A single factory’s workflow from purchase order to shipment within one country

d)

A logistics plan focused only on last‑mile delivery

2.

In the general supply chain diagram, which sequence correctly applies the concept of transformation between sourcing and delivery?

a)

Customer → Retail → Distribution → Factory → Supplier → Raw Material

b)

Raw Material → Supplier → Factory → Distribution → Retail → Customer

c)

Supplier → Factory → Raw Material → Distribution → Customer → Retail

d)

Raw Material → Factory → Supplier → Retail → Distribution → Customer

3.

Which statement best describes order processing in logistics?

a)

It focuses solely on delivering goods to customers.

b)

It covers order entry, processing, and delivery—from recording the order to preparing and shipping products.

c)

It only includes tracking shipments after dispatch.

d)

It is limited to billing and invoicing customers.

4.

What is the primary goal of inventory management in logistics?

a)

To reduce transportation costs by choosing cheaper carriers

b)

To ensure the company always has enough stock to meet demand without overstocking or wasting resources

c)

To increase the number of suppliers in the network

d)

To move products globally by air and sea

5.

Which international transportation mode offers high reliability and fast speed but comes with high cost and only moderate capability?

a)

Rail

b)

Truck

c)

Air

d)

Pipeline

6.

Which statement best explains the cost efficiency benefit of global supply chains?

a)

They reduce marketing expenses by focusing on local markets only.

b)

They lower production costs by sourcing cheaper materials and labor, enabling more affordable goods.

c)

They eliminate the need for quality control, speeding up production.

d)

They prevent companies from entering saturated markets.

7.

A firm uses suppliers across countries to access higher-quality materials, learns new manufacturing standards, and shares know‑how across teams. Which benefit is most directly illustrated?

a)

Market Expansion

b)

Resource Optimization

c)

Enhanced Product Quality and Technology Transfer

d)

Global Brand Presence

8.

Which factor best explains why moving goods globally is described as complex and costly in global supply chains?

a)

Uniform customs procedures worldwide

b)

Customs requirements and port congestion

c)

Unlimited transport capacity

d)

Elimination of border checks

9.

A company experiences order mistakes due to language barriers with overseas suppliers. Which challenge does this scenario illustrate?

a)

Regulatory and Compliance Issues

b)

Communication and Coordination

c)

Quality Control and Product Safety

d)

Supplier Reliability

10.

Which statement best defines direct involvement in establishing channels?

a)

A company sells through its own staff or stores.

b)

A company sells only online marketplaces.

c)

A company licenses its brand to manufacturers.

d)

A company sells through agents or distributors.

11.

Which statement best defines global retailing?

a)

Selling products within a single city

b)

Selling products across countries as part of the supply chain

c)

Manufacturing products in multiple factories

d)

Transporting raw materials between suppliers

12.

A company partners with a local firm to enter a new market. Which global retailing strategy is this?

a)

Franchise

b)

Exporting

c)

Joint Venture

d)

Chain Acquisition

13.

During channel design, which step involves comparing costs, efficiency, and customer reach to determine the best value?

a)

Define Customer Needs

b)

Set Channel Objectives

c)

Evaluate Options

d)

Finalize Ideal System

14.

Which statement best defines channel management?

a)

How a company advertises directly to consumers

b)

How a company works with its indirect partners by choosing, supporting, and rewarding them

c)

How a firm sets retail prices across markets

d)

How a firm designs its product features

15.

A manufacturer reduces a distributor’s product allocation after repeated missed targets. Which power base is being used to manage the channel?

a)

Reward

b)

Coercion

c)

Legitimate

d)

Support

e)

Competition