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Customer Satisfaction (Sales & After Sales)

Total questions: 6

Worksheet time: 3mins

Name
Class
Date
1.

Customer Experience (CX) is the sum total of _________ and feeling from interaction with a brand's products and services

a)

Customer's Perception

b)

Sales Perception

c)

Production's Perception

d)

Supplier's Perception

2.

Why Customer Experience (CX) is Important? (Select 3 reasons)

a)

Guarantees instant profit

b)

Helps reduce manufacturing costs

c)

Increase customer satisfaction

d)

Increase customer loyalty

e)

Better word-of-mouth marketing

3.

What "Sense" is used in this situation to improve customer experience?

During a test drive, customers feel the smooth leather steering wheel, responsive controls, and comfortable seats.

a)

Smell

b)

Taste

c)

Touch

d)

Sound

4.

What "Sense" is used in this situation to improve customer experience?

When delivering a new car, the dealership ensures the interior smells fresh and clean, with the signature "new car" scent.

a)

Taste

b)

Touch

c)

Sight

d)

Smell

5.

When dealing with a dissatisfied customer, what is the most effective course of action?

a)

Ignore the complaint

b)

Listen actively and seek solutions

c)

Avoid taking responsibility

d)

Defend the company's actions

6.

What is the appropriate way to view and act upon customer feedback?

a)

As a tool for personal and team improvement

b)

As irrelevant to daily operation

c)

As something only managers should handle

d)

As critism to be avoided