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Worksheetse commerce
Total questions: 14
Worksheet time: 8mins
Amina is 26. She’s creative, ambitious, and obsessed with improving traditional commerce with new technology. She quits her small retail job and decides to launch an online brand selling modern North-African accessories. As she grows, she slowly discovers how ------- transforms each step of her business
(a)
Before building her online store, Amina wants to understand her market. Which method gives her the most reliable insights?
A. Reading random comments on TikTok
B. Running structured customer interviews and analyzing patterns
C. Asking her friends what they think
Amina struggles to define her brand identity. Which approach reflects real strategic thinking?
A. Choosing a brand style based on the latest Instagram trend
B. Building a narrative around a clear value proposition and emotional story
C. Copying the branding of a successful competitor
Amina designs her website. What element most strongly influences conversion during a user’s first 10 seconds on the site?
A. Number of products displayed
B. Visual hierarchy and clarity of navigation
C. Length of product descriptions
Her store goes live. Amina wants to improve her sales using AI. Which task demonstrates real value from machine-learning analysis?
A. Predicting which products will trend next month based on user behavior
B. Generating random discount codes
C. Automating all decisions without human supervision
Amina needs high-quality visuals and ads. How does AI give her a competitive advantage?
A. By creating personalized visuals tailored to specific customer segments
B. By replacing every human designer entirely
C. By generating unrealistic images that don’t match her products
Customer messages keep increasing. What’s the smartest way AI can help her maintain high satisfaction?
A. Creating a hybrid system where AI handles common questions and Amina manages complex cases
B. Letting AI reply to everything
C. Turning off the chat feature
Amina faces stock shortages. Which AI-powered solution gives her real operational control?
A. Increasing stock randomly
B. A chatbot saying “Sorry, we’re out of stock”
C. A demand-forecasting model that predicts sales peaks and restocking needs
Amina starts collecting customer data. Which AI practice is responsible and sustainable?
A. Being transparent about how data is used and allowing customers to opt out
B. Selling data to third parties
C. Collecting all data possible, even if irrelevant
Amina wants to use dynamic pricing. Is the intelligent approach to let AI analyze demand and competition while Amina sets clear limits and rules?
yes
no
After one year, has AI helped Amina transform her store into a data-driven system where decisions are smarter and no longer based on guesswork?
yes
no
Amina wants to understand customer behavior beyond simple numbers. What is the real purpose of detailed analysis in e-commerce?
A. Guessing what customers want
B. Detecting hidden patterns to make smarter decisions
C. Replacing all human decisions
Amina wants better visibility on search engines. Why is SEO important?
A. It increases organic traffic without paying for ads
B. It guarantees instant sales
C. It replaces social media marketing
Most of Amina’s visitors use smartphones. Why must her mobile version be perfect?
A. Mobile users are more likely to buy if the experience is smooth
B. Mobile optimization is optional
C. Desktop users are more important
