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WorksheetsGraphic Design Semester 1 Exam
Total questions: 110
Worksheet time: 56mins
About how many sites in Europe feature cave art?
50
315
400
250
Who developed woodblock printing in 600 A.D.?
Mesopotamians
Egyptians
Song and Tang dynasty
Russians
When was the printing press invented?
1439
600
1856
1992
Which Renaissance typography type resembles the same line weight as a wide nib pen?
Antica
Venetian
Centaur
Tuscan
What machine was invented during the Renaissance?
Typewriter
Collapsible paint tube
Woodblock printing
Who invented photography during the Industrial Revolution?
Johannes Gutenberg
Mark Twain
Joseph Nicéphore Niépce
Georges Braques
The collapsible paint tube led to an increase of which of the following?
Use of color
Art portraying famous individuals
Art portraying outdoor scenes
Increase of painters
Which art style was developed by Pablo Picasso between 1907 and 1914?
Futurism
Cubism
Surrealism
Pop art
In which period of time was the World Wide Web developed?
Industrial revolution
Modernist era
Age of information
Renaissance
Which of the following does De Stijl feature?
Nature
Loose brushwork
Curves
Geometric forms
What was one of the ancient graphic design's earliest forms of communication?
Manuscript designs
Woodblock printing
Cave art
Egyptian hieroglyphics
Woodblock printing allowed for the mass production of written materials, aiding in communication without the need for handwriting.
True
False
What was one significant social and economic change during the Renaissance?
Decline of urbanization
Decrease in educational materials
Rise of publishing
Reduction in communication consistency
Graphic design trends during the Renaissance often featured simple and minimalist designs rather than elaborate and ornate ones.
True
False
The Industrial Revolution primarily focused on transitioning from machine manufacturing to handcraft production.
True
False
What was the main feature of the four-cylinder printing press which accelerated production?
It utilized a new type of ink
It reduced the need for typography
It enabled printing on multiple surfaces simultaneously
What social and economic changes influenced graphic design during the Modernist Era?
Decrease in transportation advancements
Emergence of a wealthy, art-collecting class
Reduction in outdoor art scenes
Decrease in the use of collapsible paint tubes
What was a characteristic of plakastil, a graphic design trend during the Modernist era?
Focus on the design of posters
Emphasis on abstract expressions
Utilization of emotionally removed imagery
Focus on elegant and luxurious designs
Which graphic design trend emerged during the Age of Information?
Art Nouveau
International typographic style
Rococo
Baroque
The Age of Information is often referred to as the post-modern era and was characterized by a lack of technological advancements.
True
False
Which of the following carries the authority of a governing body?
Laws
Ethics
Policies
Regulations
Which of the following is NOT a condition of a patent?
It must be original
It must be useful
It must be kept secret
It must be non-obvious
Which of the following types of patent infringement occurs when a party supplies an infringer with a part which has no substantial non-infringing use?
Direct infringement
Indirect infringement
Supplier infringement
Contributory infringement
How long does a copyright last?
The life of the original author
50 years
70 years
The life of the original author plus 70 years
Which of the following is a trademark automatically received by an organization when a symbol is being consistently used in the normal course of business?
Common-license trademark
Open-source trademark
Common-law trademark
Registered trademark
Which of the following is a government license which gives the holder exclusive rights to make, use or sell an invention for a designated period of time?
Trademark
Patent
Copyright
Creative common license
Which of the following penalties can a repeat copyright violator face?
Increased statutory damages for willful infringement
Criminal fines and possible imprisonment
A court-ordered permanent injunction against further infringement
Automatic loss of all copyrights the violator owns
Which of the following is a doctrine which permits any copying of copyrighted material done for a limited and transformative purpose?
Creative common license
Fair use
Intellectual property agreement
Non-disclosure agreement
In which of the following forms is a font license granted?
Non-disclosure agreement
Creative common license
Intellectual property agreement
End-user license agreement
Which of the following types of piracy is described as using one licensed copy to install a program on multiple computers?
End-user piracy
Internet piracy
Hard-disk loading
Software counterfeiting
Which of the following describes a trademark?
A form of copyright protection
A government license for exclusive rights to an invention
A symbol identifying a particular source of goods or services
A doctrine permitting limited use of copyrighted material
Copyright protection is available only for published works.
True
False
How long does a patent typically last in the United States?
10 years
15 years
20 years
25 years
Which of the following is a requirement for obtaining a patent?
Must be original, non-obvious, and useful
Must be applied for through the U.S. Copyright Office
Must involve a copyrighted work
Must be registered with the Trademark Office
Fair use allows for unlimited reproduction of copyrighted material for any purpose.
True
False
Creative Commons licenses work alongside copyright and offer a means to modify standard copyright terms.
True
False
Which of the following is NOT an important characteristic of a graphic designer?
Honesty
Creativity
Treating others with sincerity and trust
Exploiting clients for personal gain
Graphic designers have responsibilities to different interest groups. Which of the following is NOT one of those groups?
Clients
Other designers
Competitors
Graphic designers should intentionally create designs which mislead or confuse the audience.
True
False
Graphic designers must disclose any personal relationships or financial interests in any business, service or product they recommend to a client.
True
False
Which of the following describes a tint?
Location of a color on the color wheel
Hue with white added
Hue with black added
Hue with gray added
What are the primary colors when light is the color source?
Red, yellow, blue
Red, blue, green
Green, orange, purple
Yellow, cyan, magenta
Which of the following is true about warm colors?
They include hues of blue, green and purple
They are relaxing
They appear closer to the eye in a design
They appear larger
Which of the following is NOT true about complementary colors?
Complementary colors are two colors directly next to each other on the color wheel
Complementary colors have high contrast
Which of the following best represents the crispening effect?
A mid-value color will appear lighter on dark colors and darker on light colors
The contrast between two values of a hue will appear greater when on a background with a lightness value between the two colors
Colors of the same value and hue will appear darker and less saturated on more saturated backgrounds
Warm hues when placed on a cool background will appear to be cooler than on a warm background
Which of the following describes tertiary colors?
Colors created when mixing two primary colors together
Colors created when mixing a primary color and a secondary color
Pure, vibrant colors
Colors based on the color wheel
Which of the following is an example of something NOT commonly associated with the color green?
Greed
Envy
Coldness
Fertility
Which of the following colors is the most fatiguing to look at?
Red
Orange
Yellow
Green
Warm colors, such as blue and green, tend to be energetic and exciting to the eye.
True
False
Which property of color indicates the purity and vibrancy of the color?
Hue
Saturation
Value
Shade
Which of the following is a characteristic of monochromatic color schemes?
Utilize three colors next to each other on the color wheel
Offer high contrast and vibrant effect
Comprised of one color using a variety of saturation and values
Use two colors directly across from each other on the color wheel
Which color scheme utilizes two pairs of complementary colors?
Monochromatic
Split complementary
Double complementary
Triadic
Complementary color schemes provide complexity in color choices while maintaining a vibrant effect.
True
False
Which of the following defines a split complementary color scheme?
Comprised of three colors equally spaced on the color wheel
One base color and the two colors adjacent to its complement
Two colors directly opposite each other on the color wheel
Variations of one hue using different values and saturation
Triadic color schemes utilize colors which are equally spaced from each other on the color wheel, providing high visual contrast while remaining harmonious.
True
False
What considerations should color selection be based on?
Saturation, value, and proportion
Contrast, context and spatial effects of color
Mixing warm and cool colors and color temperature
Frequency and complements
Warm colors tend to appear closer in a design, while cool colors tend to fall back.
True
False
Desaturated colors appear larger than dark colors in a design.
True
False
Which of the following describes the purpose of the Pantone® Matching System (PMS)?
To create a full range of colors for digital displays
To provide a collection of color swatches related to specific inks
To adjust colors by using values between 0 and 255
To convert colors from RGB to CMYK
RGB color system is best used for digital displays since it is formatted for additive color.
True
False
How is font size typically measured for printing?
Pixels
Points
Inches
Centimeters
Which of the following is best defined as a very short line of text at the end of a paragraph?
Orphan
Widow
Ragged edge
Right alignment
Which paragraph alignment is the most readable?
Justified
Centered
Right
Left
Which side of a paragraph is ragged in a right-aligned paragraph?
Justified
Centered
Right
Left
Which of the following is NOT a category of typeface?
Cultural
Decorative
Symbolic
Which of the following typefaces below is an example of a geometric sans serif?
Helvetica
Akzidenz-Grotesk
Futura
Calibri
What type of sans serif typeface is considered the most legible?
Geometric
Humanist
Neo-grotesque
Grotesque
Which of the following describes kerning?
Space between lines of text
Space between individual letters
Stretching characters vertically or horizontally
Adjusting the vertical position of individual characters
What is the purpose of tracking in typography?
To adjust the vertical position of individual characters
To control the density of text on a page
To adjust the width of lines to make them visually pleasing
To determine how the lines of a paragraph line up
Hyphenation is used to break words between two lines of text.
True
False
What are the two main types of typography?
Text and image typography
Text and display typography
Serif and sans-serif typography
Which of the following statements about display typography is true?
Display typography is intended for lengthy reading
Display typography is less decorative than text typography
Display typography is used for headlines or subtitles
Display typography focuses on readability over aesthetics
The baseline of letters changes when combining different typefaces.
True
False
Which of the following is NOT a main factor in determining the readability of paragraphs?
Leading
Indentation
Line length
Vertical & Horizontal Scaling
Leading refers to the space between individual letters in a word.
True
False
What is the main difference between typeface and font?
Typeface refers to the specific style within a font, while font refers to the whole set of characters designed to go together
Typeface and font are interchangeable terms
Typeface refers to the font style used for headlines, while font refers to the style used for body text
Typeface refers to the whole set of characters designed to go together, while font refers to the specific style within the typeface
Serif typefaces are generally considered more readable for lengthy passages of text.
True
False
Which characteristic is common to grotesque sans serif typefaces?
Irregular curves and line weight variation
High stroke contrast and flared strokes
Double-story "a" and spurs in some letters
Simplified geometric shapes of letters
Which typeface classification tends to appear bold and heavy and is commonly associated with typewriters?
Old style serif
Transitional serif
Modern serif
Slab serif
Which of the following is an example of purpose?
What do people believe about the topic
How to advocate for an issue
What has happened with this topic
What gender is being targeted
Which of the following questions would need to be answered to determine the audience?
How to advocate for an issue
How to educate the public
Is the thesis clear
What is the age range
According to the presentation, who is considered the writer?
The copywriter
The client of the copywriter
The hired content creator
The proofreader
Ethos appeals to which of the following?
Morals
Facts
Senses
Emotions
Pathos is considered which of the following?
Emotional mode of persuasion
Logical mode of persuasion
Ethical mode of persuasion
Statistical mode of persuasion
What is copywriting?
Grant rights to the creator of a product for use and distribution
Duplicating writing
Science of producing written content for a company, person or product to sell or convince consumers to act
Proofreading other writer’s documents
Which of the following is an example of collateral?
Online
Blog post
Sales
Which of the following is NOT an example of style?
Persuasive
Education
Which of the following describes both product packaging and magazine advertising?
Large amounts of copy
Subheadings
Paragraphs
Small amounts of copy
Which of the following best describes social media?
Large amounts of copy
Subheadings
Responding to events as they occur
Bullet points
Which of the following is NOT a consideration when identifying the audience?
Age range
Gender
Socioeconomic status
Zodiac sign
What is the purpose of the Rhetorical Triangle in writing?
To determine the shape of the text
To establish the three main characters in a story
To structure writing effectively for a specific purpose and audience
To create a visual representation of the text
The Rhetorical Triangle consists of context, purpose, audience, writer and text.
True
False
How do freelance copywriters typically get paid?
By the word count
Per project or per hour
Through commission on sales
With a fixed monthly salary
Copywriting involves producing written content solely for personal use.
True
False
Understanding the target audience is not essential for writing good copy.
True
False
What are some examples of print collateral in graphic design?
Audio recordings and podcasts
Brochures, flyers and direct mail
Text messages and emails
Virtual reality experiences
How does the content of brochures typically differ from flyers?
Brochures include more informal language
Flyers are more expensive to produce
Brochures tend to be more formal and include full paragraphs
Flyers are used for long-term marketing needs
Packaging design communicates only the aesthetic elements of a product.
True
False
Online collateral includes only websites and does not encompass advertising.
True
False
According to the presentation, what is the reasoning for the size standardization of books, magazines, and booklets?
The standardized sizes are aesthetically appealing
The standardized sizes are easier to hold
The standardized sizes are easier to display based on standard shelves and racks
The standardized sizes are the commonly found sizes of paper
Which type of design requires a layout to allow for the most readability?
Logo design
Advertising design
Editorial design
Informational design
Which of the following is true about content on websites?
Audiences want long descriptive information
Audiences want scannable or bite-sized amounts of information
Audiences want image-only or video-only information
Audiences want advertisements so they know what to purchase
Charts are an example of which kind of design?
Logo design
Advertising design
Editorial design
Informational design
Logos are considered secondary content.
True
False
Informational design typically involves complicated layouts to engage the audience.
True
False
What determines the layout according to the lesson?
Size, color and purpose
Form, function and purpose
Color, typography and purpose
Form, typography and size
Which of the following is the purpose of logos?
To explain a product or company
To unify all products or communications
To provide visual identification for brands
To serve as the main content for audiences
Which of the following is a characteristic of effective advertisements?
Heavy reliance on text
Complex and cluttered design
Image-based with limited text
In which year was Hello Kitty created?
1960
1974
1980
1985
Why is there bacon in the soap?
(a)
