WorksheetsChapter 5, Lesson 3
Total questions: 20
Worksheet time: 10mins
What is the main goal of marketing for a company?
To make shopping take longer
To reduce choices for customers
To get people to buy products
To hide store locations better
Which phrase best describes brand recognition?
Reading long customer reviews
Comparing prices between stores
Testing products before buying
Recalling a brand’s logo or name
Personal selling works well because it often happens
Mostly with online surveys
By watching long TV ads
Only through mailed coupons
Face-to-face with someone friendly
A smart way to respond to pressure during personal selling is to
Ask for a longer warranty
Borrow money to buy now
Buy to avoid hurting feelings
Say no if you don’t need it
Product placement in a store often means
Brands are hidden behind curtains
Workers recommend items to shoppers
Products are priced lower than usual
Items are positioned to get attention
Which is an example of brand association influencing a buyer?
Buying the cheapest generic brand
Ignoring packaging and jingles
Choosing a logo to feel cooler
Picking items without any labels
Why can sales and promotions lead to extra spending?
They create urgency to buy now
They always improve product quality
They make returns impossible
They reduce the number of choices
Convenient payment methods like one‑click purchasing can
Make overspending easier
Make cash the only option
Force stores to close early
Stop impulse buying totally
A safe guideline about financing or “buy now, pay later” is
It’s free money with no costs
Pay later makes items cheaper
Always choose the longest plan
If you can’t pay in full, don’t buy
Which color is most likely used to grab quick attention in marketing?
Red for strong excitement
Green for higher prices
Blue for active noise
Purple for faster lines
What do marketers research to place ads and products effectively?
Ways to hide price tags
How to shorten store hours
Rules for employee breaks
Where customers spend time
What is a wise shopping tip from the text?
Skip the latest to save for better
Always buy items on sale today
Choose brands with the longest names
Use every payment app you can
Which statement about store layout is true?
It is based on the weather only
It’s decided by shoppers daily
It’s planned to guide your choices
It is random and unplanned
Mobile payments are growing fast. One result is that spending can feel
Painless and too easy
Slower and more tiring
Impossible without cash
Safer than saving money
Which action helps you avoid impulse buys with easy payments?
Carry no budget or plan
Turn on one‑click everywhere
Link every card to all apps
Make paying less convenient
Brand names for everyday items can be tempting. A smart approach is to
Do research before choosing
Assume brands mean best
Buy only the biggest logo
Pick whatever is loudest
Which situation shows a sales promotion creating pressure?
“Compare features and take time.”
“Sale ends today—don’t miss out!”
“No returns at any time ever.”
“We are closed for inventory.”
Which description matches the purpose of marketing?
Preventing people from buying
Reducing quality of services
Communicating product value
Hiding information from buyers
What is one risk of “buy now, pay later” plans for students and families?
Getting fewer payment options
Owing money longer than items last
Forgetting brand logos entirely
Finding stores more crowded
Blue and green in ads are often used to create a feeling of
Calm and reliability
Fear and urgency
Noise and confusion
Speed and impatience
