Ch - 13 Marketing Mix: Price

Ch - 13 Marketing Mix: Price

Assessment

Flashcard

Business

9th Grade

Hard

Created by

Bhargavi Besthamalli

FREE Resource

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15 questions

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1.

FLASHCARD QUESTION

Front

Cost-Plus Pricing

Back

The business will charge a price based on the production costs.

2.

FLASHCARD QUESTION

Front

Definition - Businesses will charge similar prices to other businesses.

Back

Competitive Pricing

3.

FLASHCARD QUESTION

Front

Businesses in a niche market are likely to have

Back

High profit margins

4.

FLASHCARD QUESTION

Front

Which of the following is considered as cost-based pricing?

  • Production, labor and material cost
  • Combination of Profit & Volume
  • Position of the Competition
  • Status-Quo Pricing

Back

Production, labor and material cost

5.

FLASHCARD QUESTION

Front

Elements involved in marketing a good or service that interact significantly with each other.

Back

Marketing Mix

6.

FLASHCARD QUESTION

Front

Under which marketing function does offering a similar discount fall when customers rushed to H&M to buy jeans for $19.99?

Back

Price

7.

FLASHCARD QUESTION

Front

A business that has many competitors will use this pricing method

Back

Competitive pricing

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