Cost-Plus Pricing
Ch - 13 Marketing Mix: Price

Flashcard
•
Business
•
9th Grade
•
Hard
Bhargavi Besthamalli
FREE Resource
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15 questions
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1.
FLASHCARD QUESTION
Front
Back
The business will charge a price based on the production costs.
2.
FLASHCARD QUESTION
Front
Definition - Businesses will charge similar prices to other businesses.
Back
Competitive Pricing
3.
FLASHCARD QUESTION
Front
Businesses in a niche market are likely to have
Back
High profit margins
4.
FLASHCARD QUESTION
Front
Which of the following is considered as cost-based pricing?
- Production, labor and material cost
- Combination of Profit & Volume
- Position of the Competition
- Status-Quo Pricing
Back
Production, labor and material cost
5.
FLASHCARD QUESTION
Front
Elements involved in marketing a good or service that interact significantly with each other.
Back
Marketing Mix
6.
FLASHCARD QUESTION
Front
Under which marketing function does offering a similar discount fall when customers rushed to H&M to buy jeans for $19.99?
Back
Price
7.
FLASHCARD QUESTION
Front
A business that has many competitors will use this pricing method
Back
Competitive pricing
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