Apparel II 3.01 Marketing Mix

Apparel II 3.01 Marketing Mix

Assessment

Flashcard

Life Skills

9th - 12th Grade

Hard

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31 questions

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1.

FLASHCARD QUESTION

Front

In which part of a situation analysis should Matt describe why his product is better than others?

Back

competition

2.

FLASHCARD QUESTION

Front

Cove Fabrics has a large billboard downtown. This is an example of which part of the marketing mix?

Back

Promotion

3.

FLASHCARD QUESTION

Front

A one year promotional plan for advertising, sales promotions, public relations, and personal selling are in which part of the marketing plan?

Back

tactics

4.

FLASHCARD QUESTION

Front

Belk defines the demographic and geographic records of an area, to determine a new store location. Which part of the marketing plan is this?

Back

Target Market

5.

FLASHCARD QUESTION

Front

Michael determines that he needs to sell 20 baseball caps to recover the cost of production to break even. This is an example of which part of the marketing mix?

Back

Price

6.

FLASHCARD QUESTION

Front

During which part of the marketing plan does one consider how their product is different or better than the competition?

Back

situation analysis

7.

FLASHCARD QUESTION

Front

Wal-Mart stocks beach items in its coastal stores and camping items in its mountain stores in North Carolina. This is an example of:

Back

target market

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