The Fashion Industry

Front

A magazine or newspaper published at regular intervals.

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periodical

Front

An individual who creates a new business, bearing most of the risks and enjoying most of the rewards.

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entrepreneur

Front

Any piece of technology that can be worn on the body.

Back

wearable technology

Front

The activity or profession of producing advertisements for commercial products or services.

Back

advertising

Front

Business that sells goods to the public in relatively small quantities for use or consumption rather than for resale.

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retailer

Front

Companies and individuals which are concerned with the design, production or distribution of textile and apparel goods

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fashion business

Front

Enables shoppers to try on clothes to check for size, fit or style, virtually rather than physically.

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virtual fitting room

Front

Specific group of consumers at which a company aims its product and services.

Back

target market

Front

Characteristics such as gender, age, occupation income, education level, marital status and family life cycle stage.

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demographics

Front

Characteristics such as an individual’s values, attitudes, beliefs, opinions and interests.

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psychographics